Men's Grooming in Kazakhstan

May 2023 | 22 pages | ID: M593D939F2FEN
Euromonitor International Ltd

Abstracts

Following the drop in sales recorded in the first year of the pandemic, men’s grooming has made a strong recovery, with solid increases in retail volume and current value sales. The back-to-work trend encouraged men to resume their old grooming habits, leading to a positive impact on the category. However, men in Kazakhstan are generally taking more interest and care of their appearance which is driving growth of hair, face and body products. Nevertheless, most men in Kazakhstan remain quite con...

Euromonitor International's Men's Grooming in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Men's Grooming market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

ORAL CARE IN KAZAKHSTAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Personal hygiene practices drive sales growth
Affordable prices and growing awareness develops sales of electric toothbrushes
Colgate-Palmolive Kazakhstan TOO maintains leadership position
PROSPECTS AND OPPORTUNITIES
Desire for a healthy smile will stimulate growth in oral care
Electric toothbrushes to gain popularity
Further diversity expected in toothpastes
CATEGORY DATA
Table 1 Sales of Oral Care by Category: Value 2017-2022
Table 2 Sales of Oral Care by Category: % Value Growth 2017-2022
Table 3 Sales of Toothbrushes by Category: Value 2017-2022
Table 4 Sales of Toothbrushes by Category: % Value Growth 2017-2022
Table 5 Sales of Toothpaste by Type: % Value Breakdown 2018-2022
Table 6 NBO Company Shares of Oral Care: % Value 2018-2022
Table 7 LBN Brand Shares of Oral Care: % Value 2019-2022
Table 8 Forecast Sales of Oral Care by Category: Value 2022-2027
Table 9 Forecast Sales of Oral Care by Category: % Value Growth 2022-2027
Table 10 Forecast Sales of Toothbrushes by Category: Value 2022-2027
Table 11 Forecast Sales of Toothbrushes by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN KAZAKHSTAN
EXECUTIVE SUMMARY
Beauty and personal care increased in 2022
2022 trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources