Men's Grooming in Denmark

Date: May 9, 2018
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: M3D61C85C55EN
Leaflet:

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While personal grooming was once something many Danish men considered to be for women only, this attitude has largely disappeared, with many now looking for skin care products that will help them achieve a healthy appearance and delay the signs of ageing. Some are embracing more complex skin care regimes. While many men still limit their skin care routines to one or maybe two products, others are using not only one simple cleansing product and a moisturiser but also scrubs, masks and eye creams.

Euromonitor International's Men's Grooming in Denmark report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Men's Fragrances, Men's Shaving, Men's Toiletries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Men's Grooming market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Danish Men Embrace More Complex Skin Care Routines
Premium Products Outperform Mass Offerings
Competitive Landscape
Multinationals Dominate Men's Grooming in Denmark
Private Label Products Struggle To Compete With Popular Brands
Category Data
  Table 1 Sales of Men's Grooming by Category: Value 2012-2017
  Table 2 Sales of Men's Grooming by Category: % Value Growth 2012-2017
  Table 3 Sales of Men's Razors and Blades by Type: % Value Breakdown 2013-2017
  Table 4 Sales of Men's Skin Care by Type: % Value Breakdown 2014-2017
  Table 5 NBO Company Shares of Men's Grooming: % Value 2013-2017
  Table 6 LBN Brand Shares of Men's Grooming: % Value 2014-2017
  Table 7 LBN Brand Shares of Men's Razors and Blades: % Value 2014-2017
  Table 8 Forecast Sales of Men's Grooming by Category: Value 2017-2022
  Table 9 Forecast Sales of Men's Grooming by Category: % Value Growth 2017-2022
Executive Summary
Beauty and Personal Care Remains Flat in 2017
Danish Consumers Turn To Natural and Organic Products
Normal Discount Drugstore Chain Disrupts the Distribution Landscape
Innovation Shaped by Demand for Premium and Natural Products
Forecast Period To Witness Moderate Growth Rates
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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