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Kitchen Towels - India

June 2010 | 35 pages | ID: K7D37C11997EN
Euromonitor International Ltd

US$ 990.00

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Kitchen towels was the slowest growth category in tissue products in 2009. With kitchen towels being a novel product, and housewives using cloth towels in the kitchen, the product has not made a lot of headway in Indian homes. The few homes, largely within the urban pocket, which do use kitchen towels tend to use them sparingly, and not on a daily basis.

Euromonitor International's Kitchen Towels in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2014illustrate how the market is set to change.

Product coverage: Boxed Facial Tissues, Disposable Pants, Economy Toilet Paper, Feminine Hygiene Wipes, Household Care Wipes and Floor Cleaning Systems, Light Incontinence, Luxury Toilet Paper, Moderate/Heavy Incontinence, Napkins, Nappies/Diapers, Personal Wipes, Pocket Handkerchiefs, Recycled Toilet Paper, Sanitary Protection Excluding Feminine Hygiene Wipes, Standard Toilet Paper, Tablecloths

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Tissue and Hygiene industry;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Hygiene Products Are the Main Growth Drivers
Domestic Players Heat Up the Competition
Multinationals Continue To Lead the Market
Modern Retail Formats Support Growth
Healthy Growth Is Expected in the Future
Key Trends and Developments
Increased Awareness Gives A Boost To Tissue and Hygiene Products
the Popularity of Tissue and Hygiene Products Is Mainly Urban in Nature
Multinationals Dominate, But Regional Players Increase the Pressure
Tissue Products Need To Catch Up With Hygiene Products To Boost Growth
Institutional Channel Remains Key for Players
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Market Indicators
  Table 1 Birth Rates 2004-2009
  Table 2 Infant Population 2004-2009
  Table 3 Female Population by Age 2004-2009
  Table 4 Total Population by Age 2004-2009
  Table 5 Households 2004-2009
  Table 6 Forecast Infant Population 2009-2014
  Table 7 Forecast Female Population by Age 2009-2014
  Table 8 Forecast Total Population by Age 2009-2014
  Table 9 Forecast Households 2009-2014
Market Data
  Table 10 Retail Sales of Tissue and Hygiene by Sector: Value 2004-2009
  Table 11 Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2004-2009
  Table 12 Retail Sales of Tissue and Hygiene by Region: Value 2004-2009
  Table 13 Retail Sales of Tissue and Hygiene by Region: % Value Growth 2004-2009
  Table 14 Retail Sales of Hygiene by Rural-Urban % Analysis 2009
  Table 15 Retail Sales of Tissue by Rural-Urban % Analysis 2009
  Table 16 Retail Sales of Tissue and Hygiene by Distribution Format: % Analysis 2004-2009
  Table 17 Retail Sales of Tissue and Hygiene by Sector and Distribution Format: % Analysis 2009
  Table 18 Penetration of Private Label by Sector 2004-2009
  Table 19 Forecast Retail Sales of Tissue and Hygiene by Sector: Value 2009-2014
  Table 20 Forecast Retail Sales of Tissue and Hygiene by Sector: % Value Growth 2009-2014
  Table 21 Forecast Retail Sales of Tissue and Hygiene by Region: Value 2009-2014
  Table 22 Forecast Retail Sales of Tissue and Hygiene by Region: % Value Growth 2009-2014
Definitions
  Summary 1 Research Sources
Bella Premier Happy Hygiene Care Pvt Ltd
Strategic Direction
Key Facts
  Summary 2 BellaPremier Happy HygieneCare Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Donisi International
Strategic Direction
Key Facts
  Summary 3 Donisi Consumer Products Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Godrej Consumer Products Ltd
Strategic Direction
Key Facts
  Summary 4 Godrej Consumer Products Ltd: Key Facts
  Summary 5 Godrej Consumer Products Ltd: Operational Indicators
Company Background
Production
  Summary 6 Godrej Consumer Products Ltd: Production Statistics 2009
Competitive Positioning
  Table 23 Godrej Consumer Products Ltd: Competitive Position 2009
Johnson & Johnson (india) Ltd
Strategic Direction
Key Facts
  Summary 7 Johnson & Johnson Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 8 Johnson & Johnson Ltd: Competitive Position 2009
Kimberly-Clark Lever Ltd
Strategic Direction
Key Facts
  Summary 9 Kimberly-Clark Lever Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 10 Kimberly-Clark Lever Ltd: Competitive Position 2009
Premier Tissues India Ltd
Strategic Direction
Key Facts
  Summary 11 Premier Tissues India Ltd: Key Facts
Company Background
Production
Competitive Positioning
  Summary 12 Premier Tissues India Ltd: Competitive Position 2009
Procter & Gamble Hygiene & Health Care Ltd
Strategic Direction
Key Facts
  Summary 13 Procter & Gamble Hygiene & Health Care Ltd: Key Facts
  Summary 14 Procter & Gamble Hygiene & Health Care Ltd: Operational Indicators
Company Background
Production
  Summary 15 Procter & Gamble Hygiene & Health Care Ltd: Production Statistics 2009
Competitive Positioning
  Summary 16 Procter & Gamble Hygiene & Health Care Ltd: Competitive Position 2009
Pudumjee Hygiene Products Ltd
Strategic Direction
Key Facts
  Summary 17 Pudumjee Hygiene Products Ltd: Key Facts
Company Background
Production
Competitive Positioning
Royal Hygiene Care Ltd
Strategic Direction
Key Facts
  Summary 18 Royal Hygiene Care Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Wintex Tissues Ltd
Strategic Direction
Key Facts
  Summary 19 Wintex Tissues Ltd: Key Facts
Company Background
Production
  Summary 20 Wintex Tissues Ltd: Production Statistics 2009
Competitive Positioning
  Summary 21 Wintex Tissues Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 24 Retail Sales of Kitchen Towels: Value 2004-2009
  Table 25 Retail Sales of Kitchen Towels: % Value Growth 2004-2009
  Table 26 Kitchen Towels Retail Company Shares 2005-2009
  Table 27 Kitchen Towels Retail Brand Shares 2006-2009
  Table 28 Forecast Retail Sales of Kitchen Towels: Value 2009-2014
  Table 29 Forecast Retail Sales of Kitchen Towels: % Value Growth 2009-2014


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