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Hair Care in Hong Kong, China

July 2020 | 27 pages | ID: H661A7EBCE1EN
Euromonitor International Ltd

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Shampoo and conditioner brands from Japan – such as Moist Diane and Tsubaki – have become increasingly popular in Hong Kong in recent years, as local consumers often consider products of Japanese origin to be of superior quality and provide better results. In 2019, a number of leading global brands – including Pantene, Dove and Lux – sought to capitalise on this perception by replacing local versions of their products with Japanese editions. Given that the latter retail at higher price points, t...

Euromonitor International's Hair Care in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity, Plucker.Process.Domain.Entities.ProductEntity.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Hair Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
HEADLINES
PRE-COVID-19 PERFORMANCE
Japanese influences increasingly visible in hair care in 2019
2019 sees increased demand for products with natural functional ingredients
Procter & Gamble maintains overall lead in 2019, followed by L'Or?al
2020 AND BEYOND
COVID-19 impact
Affected products within hair care
Recovery and opportunities
CATEGORY DATA
Table 1 Sales of Hair Care by Category: Value 2014-2019
Table 2 Sales of Hair Care by Category: % Value Growth 2014-2019
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2014-2019
Table 4 NBO Company Shares of Hair Care: % Value 2015-2019
Table 5 NBO Company Shares of Salon Professional Hair Care: % Value 2015-2019
Table 6 LBN Brand Shares of Hair Care: % Value 2016-2019
Table 7 LBN Brand Shares of Colourants: % Value 2016-2019
Table 8 LBN Brand Shares of Salon Professional Hair Care: % Value 2016-2019
Table 9 LBN Brand Shares of Styling Agents: % Value 2016-2019
Table 10 LBN Brand Shares of Premium Hair Care: % Value 2016-2019
Table 11 Forecast Sales of Hair Care by Category: Value 2019-2024
Table 12 Forecast Sales of Hair Care by Category: % Value Growth 2019-2024
Table 13 Forecast Sales of Hair Care by Premium vs Mass: % Value 2019-2024
EXECUTIVE SUMMARY
COVID-19 impact on beauty and personal care
COVID-19 country impact
Political unrest proves hugely damaging for beauty and personal care in 2019
Brands from South Korea and Japan fare well in 2019 as competition intensifies
Robust recovery likely for beauty and personal care over the forecast period
CHART 1 Beauty and Personal Care Value Sales Growth Scenarios: 2017-2024
CHART 2 Beauty and Personal Care Impact of Soft Drivers on Value Sales: 2016-2024
MARKET DATA
Table 14 Sales of Beauty and Personal Care by Category: Value 2014-2019
Table 15 Sales of Beauty and Personal Care by Category: % Value Growth 2014-2019
Table 16 GBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 17 NBO Company Shares of Beauty and Personal Care: % Value 2015-2019
Table 18 LBN Brand Shares of Beauty and Personal Care: % Value 2016-2019
Table 19 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2014-2019
Table 20 Distribution of Beauty and Personal Care by Format: % Value 2014-2019
Table 21 Distribution of Beauty and Personal Care by Format and Category: % Value 2019
Table 22 Forecast Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 23 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
GLOBAL MACROECONOMIC ENVIRONMENT
GLOBAL INDUSTRY ENVIRONMENT
DISCLAIMER
SOURCES
Summary 1 Research Sources


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