Fragrances in Hungary

Date: April 28, 2017
Pages: 35
Price:
US$ 990.00 US$ 792.00
Offer valid until July 31, 2017!
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: F7CC63ED43CEN
Leaflet:

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After a good year in 2015, demand for fragrances continued to expand in Hungary, with the category posting a dynamic performance in 2016. Thanks to the strengthening economy, consumers could afford to spend more on non-essential products and luxury goods. Therefore, volume sales of fragrances increased in most categories, with 9% volume growth in the largest category, mass women’s fragrances. Unit price growth was moderate, mainly due to premiumisation, as consumers could afford to upgrade to mo...

Euromonitor International's Fragrances in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fragrances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Fragrances by Category: Value 2011-2016
  Table 2 Sales of Fragrances by Category: % Value Growth 2011-2016
  Table 3 NBO Company Shares of Fragrances: % Value 2012-2016
  Table 4 LBN Brand Shares of Fragrances: % Value 2013-2016
  Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2013-2016
  Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2013-2016
  Table 7 Forecast Sales of Fragrances by Category: Value 2016-2021
  Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2016-2021
Avon Cosmetics Hungary Kft in Beauty and Personal Care (hungary)
Strategic Direction
Key Facts
  Summary 1 Avon Cosmetics Hungary Kft: Key Facts
  Summary 2 Avon Cosmetics Hungary Kft: Operational Indicators
Competitive Positioning
  Summary 3 Avon Cosmetics Hungary Kft: Competitive Position 2016
Coty Hungary Kft in Beauty and Personal Care (hungary)
Strategic Direction
Key Facts
  Summary 4 Coty Hungary Kft: Key Facts
  Summary 5 Coty Hungary Kft: Operational Indicators
Competitive Positioning
  Summary 6 Coty Hungary Kft: Competitive Position 2016
L'Oréal Magyarország Kft in Beauty and Personal Care (hungary)
Strategic Direction
Key Facts
  Summary 7 L'Oréal Magyarország Kft: Key Facts
  Summary 8 L'Oréal Magyarország Kft: Operational Indicators
Competitive Positioning
  Summary 9 L'Oréal Magyarország Kft: Competitive Position 2016
Yves Rocher Kft in Beauty and Personal Care (hungary)
Strategic Direction
Key Facts
  Summary 10 Yves Rocher Kft: Key Facts
  Summary 11 Yves Rocher Kft: Operational Indicators
Company Background
Internet Strategy
Private Label
  Summary 12 Yves Rocher Kft: Private Label Portfolio
Competitive Positioning
  Summary 13 Yves Rocher Kft: Competitive Position 2016
Executive Summary
the Overall Market Sees Growth Thanks To Economic Upturn
Special Offers and Shopping Weekends Attract Consumers
Retail Channels Are in Competition With One Another
High-tech, Multifunctional, Pampering New Products Attract Consumers
Positive Outlook for the Forecast Period, With More Premiumisation Expected
Key Trends and Developments
Discount Coupons and Shopping Weekends Create Interest in 2016
the Growing Role of Private Label and Its Effect on Distribution
Consumers Look for Innovation and New Products in Beauty and Personal Care
Market Data
  Table 9 Sales of Beauty and Personal Care by Category: Value 2011-2016
  Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 11 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
  Table 12 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 13 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 14 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 15 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
  Table 16 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
  Table 17 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
  Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
  Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
  Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
  Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
  Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Sources
  Summary 14 Research Sources












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Fragrances Global Industry Almanac_2016 US$ 2,995.00 Nov, 2016 · 495 pages

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