Depilatories in Nigeria

Date: April 25, 2017
Pages: 19
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: DE475FD0480EN
Leaflet:

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Use of depilatories in Nigeria remained low in 2016. However, with rising incomes among women, who are increasingly involved in more formal employment in urban areas, as well as exposure to Western culture through social media, demand increased over the review period. Women’s razors and blades – commonly found in retail outlets and reasonably priced – drove demand. Women’s pre-shave is traditionally not considered important due to the availability of substitutes such as soap, but with rising inc...

Euromonitor International's Depilatories in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Depilatories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Category Data
  Table 1 Sales of Depilatories by Category: Value 2011-2016
  Table 2 Sales of Depilatories by Category: % Value Growth 2011-2016
  Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2012-2016
  Table 4 NBO Company Shares of Depilatories: % Value 2012-2016
  Table 5 LBN Brand Shares of Depilatories: % Value 2013-2016
  Table 6 Forecast Sales of Depilatories by Category: Value 2016-2021
  Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2016-2021
Executive Summary
Beauty and Personal Care Growth Slowed by Economic Recession in 2016
Premium Segment Hit Worst by the Recession As Consumers Move To Mass Brands
Competition Increases in 2016 As Demand Shifts To Affordable Brands
New Product Launches Focus on Affordability and Natural Ingredients
Positive Growth Expected Over the Forecast Period As the Economy Returns To Growth
Key Trends and Developments
Consumers Are Going Natural
Growth of the Female Population in Urban Areas Is Driving Beauty and Personal Care Growth
Beauty Service Provision, Direct Selling, and Modern Retail Help To Increase Visibility for Beauty and Personal Care Products
Market Data
  Table 8 Sales of Beauty and Personal Care by Category: Value 2011-2016
  Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 10 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
  Table 11 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
  Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
  Table 16 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
  Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
  Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
  Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Definitions
Sources
  Summary 1 Research Sources












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