Depilatories in Austria

Date: May 1, 2018
Pages: 17
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: DCA56AF8AF1EN
Leaflet:

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Unlike with male consumers, among whom both trimmed and untrimmed body hair are seen as a reflection of individual style and preference, body hair removal for women is a must. Many women, faced with a lack of time, see body hair removal and shaving as a tiresome chore that is a part of basic personal hygiene and needs to be performed on a daily basis. Consequently, convenience is the most important factor that influences purchasing decisions. This resulted in women’s razors and blades posting th...

Euromonitor International's Depilatories in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Depilatories market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Convenience Remains Key Purchasing Factor
Traveling Business Women Demand More Products Suitable for On-the-go Usage
Products for Sensitive Skin Remain in Demand
Competitive Landscape
Procter & Gamble Austria Remains Undisputed Sales Leader
Reduced Prices of Leading Global Brands Impact Private Label Depilatories
Domestic and Natural Sales Remain Negligible
Category Data
  Table 1 Sales of Depilatories by Category: Value 2012-2017
  Table 2 Sales of Depilatories by Category: % Value Growth 2012-2017
  Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2013-2017
  Table 4 NBO Company Shares of Depilatories: % Value 2013-2017
  Table 5 LBN Brand Shares of Depilatories: % Value 2014-2017
  Table 6 Forecast Sales of Depilatories by Category: Value 2017-2022
  Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2017-2022
Executive Summary
Good Overall Performance in 2017
Natural Products Perform Well, With Vegan Becoming the New Organic
Big Global Players Continue To Lead, While Private Label Registers Losses
Strong Focus on New Product Launches
Prolonged Fierce Competition To Impact Value Sales
Market Data
  Table 8 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 14 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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