Deodorants in Australia

Date: May 18, 2017
Pages: 25
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: DD4000E6942EN
Leaflet:

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Deodorants continued to record only low current value growth in 2016, which was mainly attributable to the mature nature of the category and the lack of new breakthrough product innovations. Deodorants are perceived as daily essentials rather than products used for pampering and indulgence, such as skin care and colour cosmetics. Consumers are value-driven when making purchases and the most important feature they look for is efficacy, with longer-lasting protection and clinical ranges popular am...

Euromonitor International's Deodorants in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2012-2016, allowing you to identify the sectors driving growth. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Deodorant Creams, Deodorant Pumps, Deodorant Roll-Ons, Deodorant Sprays, Deodorant Sticks, Deodorant Wipes.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Deodorants market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Deodorants by Category: Value 2011-2016
  Table 2 Sales of Deodorants by Category: % Value Growth 2011-2016
  Table 3 Sales of Deodorants by Premium vs Mass: % Value 2011-2016
  Table 4 NBO Company Shares of Deodorants: % Value 2012-2016
  Table 5 LBN Brand Shares of Deodorants: % Value 2013-2016
  Table 6 LBN Brand Shares of Premium Deodorants: % Value 2013-2016
  Table 7 Forecast Sales of Deodorants by Category: Value 2016-2021
  Table 8 Forecast Sales of Deodorants by Category: % Value Growth 2016-2021
  Table 9 Forecast Sales of Deodorants by Premium Vs Mass: % Value 2016-2021
L'Oréal Australia Pty Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
  Summary 1 L'Oréal Australia Pty Ltd: Key Facts
Competitive Positioning
  Summary 2 L'Oréal Australia Pty Ltd: Competitive Position 2016
Unilever Australia Ltd in Beauty and Personal Care (australia)
Strategic Direction
Key Facts
  Summary 3 Unilever Australia Ltd: Key Facts
Competitive Positioning
  Summary 4 Unilever Australia Ltd: Competitive Position 2016
Executive Summary
Beauty and Personal Care Posts Strong Growth in 2016
Digital Marketing Influences All Categories
Mergers and Acquisitions Characterise the Market
Natural and Niche Brands Deliver the Strongest Growth
Beauty and Personal Care Is Expected To Continue With Modest Growth
Key Trends and Developments
Beauty and Personal Care Sees Strong Demand From Chinese Consumers
Discount Pharmacies Continue To Gain Ground
Australia Bans Cosmetics Tested on Animals
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2011-2016
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2011-2016
  Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2011-2016
  Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2012-2016
  Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2013-2016
  Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2011-2016
  Table 18 Distribution of Beauty and Personal Care by Format: % Value 2011-2016
  Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2016
  Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2016-2021
  Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2016-2021
  Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2016-2021
  Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2016-2021
Definitions
Sources
  Summary 5 Research Sources
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Personal Hygiene in Australia US$ 315.00 Sep, 2015 · 39 pages

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