- The report contains detailed information about Dakotah, Inc. that gives an unrivalled in-depth knowledge about internal business-environment of the company: data about the owners, senior executives, locations, subsidiaries, markets, products, and company history.
- Another part of the report is a SWOT-analysis carried out for Dakotah, Inc.. It involves specifying the objective of the company's business and identifies the different factors that are favorable and unfavorable to achieving that objective. SWOT-analysis helps to understand company’s strengths, weaknesses, opportunities, and possible threats against it.
- The Dakotah, Inc. financial analysis covers the income statement and ratio trend-charts with balance sheets and cash flows presented on an annual and quarterly basis. The report outlines the main financial ratios pertaining to profitability, margin analysis, asset turnover, credit ratios, and company’s long-term solvency. This sort of company's information will assist and strengthen your company’s decision-making processes.
- In the part that describes Dakotah, Inc. competitors and the industry in whole, the information about company's financial ratios is compared to those of its competitors and to the industry. The unique analysis of the market and company’s competitors along with detailed information about the internal and external factors affecting the relevant industry will help to manage your business environment. Your company’s business and sales activities will be boosted by gaining an insight into your competitors’ businesses.
- Also the report provides relevant news, an analysis of PR-activity, and stock price movements. The latter are correlated with pertinent news and press releases, and annual and quarterly forecasts are given by a variety of experts and market research firms. Such information creates your awareness about principal trends of Dakotah, Inc. business.
About Dakotah, Inc.
Dakotah Incorporated (the Company or Dakotah) was founded in l971. The Company designs, manufactures and markets textile home fashion furnishings which are both functional and decorative. The Company's principal products are decorative pillows, throws (polyester fleece and cotton), blankets, bedding ensembles and other home accessory products such as footstools, chair pads and table linens. It markets its products (primarily under the Dakotah® and Polarfleece® names and various licensed names) to a broad range of major retailers, including department stores, specialty retailers, mass merchandisers and mail order houses, both domestic and international. Showrooms for the Company's products, which support sales, are located across the country in New York, Atlanta, Chicago, Denver and Seattle.
Decorative Pillows and Chair Pads: The Company offers a wide variety of decorative pillows in over 500 styles ranging from basic solid-colored pillows to high-fashion embellished tapestry and velvet pillows. Decorative pillows vary in size, are manufactured in various fabric blends and are filled with 100% polyester or a polyester/cotton blend fiberfill.
The Company's chair pad product line consists of 25 different designs for chair pads and 4 different designs for rocker sets. Rocker sets consist of pads plus coordinated backs for the chairs. Many of the same fabrics selected by the Company for its decorative pillows are used to make chair pads.
Throws: The Company sells both cotton and polyester throws. The Company's line of cotton throws consists of approximately 50 different designs and is produced by non-affiliated manufacturers. The Polarfleece® product group consists of 25 solid colors in the classic Polarfleece® line, 17 solid colors in the Polarfleece® Wide Wale line, 25 solid colors in the Dakotah® Luxe line, 9 styles in the Polarfleece® Plus line, and 20 various prints or yarn-dyed patterns. Polarfleece® is a non-pill polyester fleece fabric. To satisfy certain discount customers, the Company also offers a low-pill fleece throw.
Blankets and Bedding Ensembles: The Company offers a variety of blankets consisting primarily of the Polarfleece® and Dakotah® Luxe lines of fabric in a number of different color schemes. The Company's bedding ensembles include a line of over 40 different duvets (comforter covers) and coverlets which slip over a comforter like a pillowcase and fasten at the end, offering consumers a quick and easy way to change bedroom decor without the expense of replacing the comforter. The target market for the Company's duvet covers is upscale retailers, including specialty retailers, department stores and mail order houses.
Other Products: The Company's other products include table linens, footstools, stuffed bears and accessories. The Company's table linen products consist of a coordinated line of placemats and napkins. This line consists of 50 different designs. The stuffed bear line is comprised of two sizes of stuffed polar bears designed from the Polarfleece® logo used by Malden Mills. The Company sells these bears to retailers as a promotion to enhance sales of the entire line of Polarfleece® products.
The other products category also includes wall art, miscellaneous low volume products and fabric sold by the yard. Many of these other products utilize the same fabrics as are used to make decorative pillows, chair pads and table linens or are coordinated with the designs for such products.
The Company's products are marketed under the Dakotah® name and various licensed names including Polarfleece®, Dakotah® Luxe, Harley-Davidson®, upscale Disney® Licenses, Mickey & Co.® , and Baby Mickey & Co.®, Elvis Presley®, Roy Rogers®, and Currier & Ives®.
New Product Introductions
In December 1993, the Company introduced Harley-Davidson® pillows, together with a line of jacquard-woven throws and other accessory products.
At the October 1994 Home Textile Market, the Company introduced its Elvis Presley® line of products.
At the April 1995 Home Textile Market, the Company introduced its Polarfleece® and Campbell's Soup® line of products.
At the October 1995 Home Textile Market, the Company introduced its Polarfleece® collegiate licensed and outdoor furniture line of products.
At the April 1996 Home Textile Market, the Company introduced its new line of Polarfleece® blankets.
At the October 1996 Home Textile Market, the Company introduced Dakotah® Luxe, a new line of luxurious microfiber throws, pillows, bedcoverings and accessories and a new line of pillows, throws and bedcoverings with the Disney® licenses, Mickey and Co.® and Baby Mickey and Co®.
At the April 1997 Home Textile Market, the Company introduced its new line of Home-Knit throws and pillows.
At the October 1997 Home Textile Market, the Company introduced its Polarfleece® Wide Wale line of throws, blankets and bedding ensembles along with a new line of coordinated bedding ensembles and window treatments.
Sales and Marketing
Virtually all of the Company's products are sold directly to the retail trade. The company sells its products in Atlanta, Chicago, Denver, and Seattle. In 1996, the Company began selling its products in Canada and Europe, and in 1997, began developing sales in Japan, and to a lesser degree in other countries.
The Company's primary customers are department stores, specialty retailers, mass merchandisers and mail order houses in the United States.
The above Company Fundamental Report is a half-ready report and contents are subject to change.
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1. DAKOTAH, INC. COMPANY PROFILE
1.1. Key facts
1.2. Financial Performance
1.3. Key Executives
1.4. Ownership and Major Holders
1.5. Company History
2. DAKOTAH, INC. BUSINESS OVERVIEW
2.1. Business Description
2.2. Major Products and Services
2.3. Markets and Sales Activities
2.4. Locations, Subsidiaries, Operating Units
3. DAKOTAH, INC. SWOT ANALYSIS
4. DAKOTAH, INC. FINANCIAL ANALYSIS
4.1. Financial Statements
4.1.1. Income Statement
4.1.2. Balance Sheet
4.1.3. Cash Flow
4.2. Financial Ratios
4.2.2. Margin Analysis
4.2.3. Asset Turnover
4.2.4. Credit Ratios
4.2.5. Long-Term Solvency
4.2.6. Growth Over Prior Year
4.2.7. Financial Ratios Charts
4.3. Stock Market Snapshot
5. DAKOTAH, INC. COMPETITORS AND INDUSTRY ANALYSIS
5.1. Dakotah, Inc. Direct Competitors
5.2. Comparison of Dakotah, Inc. and Direct Competitors Financial Ratios
5.3. Comparison of Dakotah, Inc. and Direct Competitors Stock Charts
5.4. Dakotah, Inc. Industry Analysis
5.4.1. Consumer Products Industry Snapshot
5.4.2. Dakotah, Inc. Industry Position Analysis
6. DAKOTAH, INC. NEWS & EVENTS
6.1. News & PR Activity Analysis
6.2. IR Corporate News
6.3. Marketing News
6.4. Corporate Events
7. DAKOTAH, INC. EXPERTS REVIEW1
7.1. Experts Opinion
7.2. Experts Estimates
8. DAKOTAH, INC. ENHANCED SWOT ANALYSIS2
9. UNITED STATES PESTEL ANALYSIS2
9.1. Political Factors
9.2. Economic Factors
9.3. Social Factors
9.4. Technological Factors
9.5. Environmental Factors
9.6. Legal Factors
10. DAKOTAH, INC. IFE, EFE, IE MATRICES2
10.1. Internal Factor Evaluation Matrix
10.2. External Factor Evaluation Matrix
10.3. Internal External Matrix
11. DAKOTAH, INC. PORTER FIVE FORCES ANALYSIS2
12. DAKOTAH, INC. VRIO ANALYSIS2
APPENDIX: RATIO DEFINITIONS
LIST OF TABLES
Dakotah, Inc. Key Facts
Income Statement Key Figures
Balance Sheet Key Figures
Cash Flow Statement Key Figures
Financial Performance Abbreviation Guide
Dakotah, Inc. Key Executives
Key Executives Biographies1
Key Executives Compensations1
Dakotah, Inc. Major Shareholders
Dakotah, Inc. History
Dakotah, Inc. Products
Revenues by Segment
Revenues by Region
Dakotah, Inc. Offices and Representations
Dakotah, Inc. SWOT Analysis
Yearly Income Statement Including Trends
Income Statement Latest 4 Quarters Including Trends
Yearly Balance Sheet Including Trends
Balance Sheet Latest 4 Quarters Including Trends
Yearly Cash Flow Including Trends
Cash Flow Latest 4 Quarters Including Trends
Dakotah, Inc. Profitability Ratios
Margin Analysis Ratios
Asset Turnover Ratios
Long-Term Solvency Ratios
Financial Ratios Growth Over Prior Year
Dakotah, Inc. Capital Market Snapshot
Dakotah, Inc. Direct Competitors Key Facts
Direct Competitors Profitability Ratios
Direct Competitors Margin Analysis Ratios
Direct Competitors Asset Turnover Ratios
Direct Competitors Credit Ratios
Direct Competitors Long-Term Solvency Ratios
Consumer Products Industry Statistics
Dakotah, Inc. Industry Position
Company vs. Industry Income Statement Analysis
Company vs. Industry Balance Sheet Analysis
Company vs. Industry Cash Flow Analysis
Company vs. Industry Ratios Comparison
Dakotah, Inc. Consensus Recommendations1
Analyst Recommendation Summary1
Price Target Summary1
Experts Recommendation Trends1
Revenue Estimates Analysis1
Earnings Estimates Analysis1
Revenue Estimates Trend1
Earnings Estimates Trend1
LIST OF FIGURES
Dakotah, Inc. Annual Revenues in Comparison with Cost of Goods Sold and Gross Profit
Profit Margin Chart
Operating Margin Chart
Return on Equity (ROE) Chart
Return on Assets (ROA) Chart
Debt to Equity Chart
Current Ratio Chart
Dakotah, Inc. 1-year Stock Charts
Dakotah, Inc. 5-year Stock Charts
Dakotah, Inc. vs. Main Indexes 1-year Stock Chart
Dakotah, Inc. vs. Direct Competitors 1-year Stock Charts
Dakotah, Inc. Article Density Chart
1 – Data availability depends on company’s security policy.
2 – These sections are available only when you purchase a report with appropriate additional types of analyses.
The complete financial data is available for publicly traded companies.
SWOT, which stands for Strengths, Weaknesses, Opportunities and Threats, is an analytical framework that identifies the internal and external factors that are favorable and unfavorable for a company.
Enhanced SWOT Analysis
Enhanced SWOT is a 3×3 grid that arranges strengths, weaknesses, opportunities and threats into one scheme:
- How to use the strengths to take advantage of the opportunities?
- How to use the strengths to reduce likelihood and impact of the threats?
- How to overcome the weaknesses that obstruct taking advantage of the opportunities?
- How to overcome the weaknesses that can make the threats a reality?
Upon answering these questions a company can develop a project plan to improve its business performance.
PESTEL (also termed as PESTLE) is an ideal tool to strategically analyze what influence different outside factors – political, economic, sociocultural, technological, environmental and legal – exert on a business to later chart its long term targets.
Being part of the external analysis when carrying out a strategic assessment or performing a market study, PESTEL gives an overview of diverse macro-environmental factors that any company should thoughtfully consider. By perceiving these outside environments, businesses can maximally benefit from the opportunities while minimizing the threats to the organization.
Key Factors Examined by PESTEL Analysis:
- Political – What opportunities and pressures are brought by political bodies and what is the degree of public regulations’ impact on the business?
- Economic – What economic policies, trends and structures are expected to affect the organization, what is this influence’s degree?
- Sociological – What cultural and societal aspects will work upon the demand for the business’s products and operations?
- Technological – What impact do the technological aspects, innovations, incentives and barriers have on the organization?
- Environmental – What environmental and ecological facets, both locally and farther afield, are likely to predetermine the business?
- Legal – What laws and legislation will exert influence on the style the business is carried out?
IFE, EFE, IE Matrices
The Internal Factor Evaluation matrix (IFE matrix) is a strategic management tool helping audit or evaluate major weaknesses and strengths in a business’s functional areas. In addition, IFE matrix serves as a basis for identifying and assessing relationships amongst those areas. The IFE matrix is utilised in strategy formulation.
The External Factor Evaluation matrix (EFE matrix) is a tool of strategic management that is typically utilised to assess current market conditions. It is an ideal instrument for visualising and prioritising the threats and opportunities a firm is facing.
The essential difference between the above mentioned matrices lies in the type of factors incorporated in the model; whilst the latter is engaged in internal factors, the former deals exceptionally with external factors – those exposed to social, political, economic, legal, etc. external forces.
Being a continuation of the EFE matrix and IFE matrix models, the Internal External matrix (IE matrix) rests upon an investigation of external and internal business factors integrated into one suggestive model.
Porter Five Forces Analysis
The Porter’s five forces analysis studies the industry of operation and helps the company find new sources of competitive advantage. The analysis surveys an industry through five major questions:
- What composes a threat of substitute products and services?
- Is there a threat of new competitors entering the market?
- What is the intensity of competitive rivalry?
- How big is the bargaining power of buyers?
- How significant is the bargaining power of suppliers?
VRIO stands for Value, Rarity, Imitability, Organization. This analysis helps to evaluate all company’s resources and capabilities and bring them together into one aggregate table that includes:
- Tangible resources
- Intangible resources
- Innovation and Creativity
- Organizational capabilities
The result of the analysis gives a clear picture of company’s competitive and economic implications, answering the questions if the resources mentioned above are:
- Costly to imitate?
- Organized properly?