Bleach in Morocco

Date: January 11, 2017
Pages: 18
Price:
US$ 990.00 US$ 792.00
Offer valid until July 31, 2017!
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B2458FC8550EN
Leaflet:

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Many Moroccans still consider bleach as a commodity product which can be used to clean a variety of surfaces in their homes. A large number of consumers regard bleach as highly effective for cleaning as it is inexpensive and is effective in killing bacteria. In addition, bleach is sold through all distribution channels, including independent small groceries, and thus is accessible to a large number of consumers.

Euromonitor International's Bleach in Morocco market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Bleach: Value 2011-2016
  Table 2 Sales of Bleach: % Value Growth 2011-2016
  Table 3 NBO Company Shares of Bleach: % Value 2012-2016
  Table 4 LBN Brand Shares of Bleach: % Value 2013-2016
  Table 5 Forecast Sales of Bleach: Value 2016-2021
  Table 6 Forecast Sales of Bleach: % Value Growth 2016-2021
Marjane Holding SA in Home Care (morocco)
Strategic Direction
Key Facts
  Summary 1 Marjane Holding SA: Key Facts
  Summary 2 Marjane Holding SA: Operational Indicators
Production
Private Label
  Summary 3 Marjane Holding SA: Private Label Portfolio
Procter & Gamble North West Africa in Home Care (morocco)
Strategic Direction
Key Facts
  Summary 4 Procter & Gamble North West Africa: Key Facts
  Summary 5 Procter & Gamble North West Africa: Operational Indicators
Competitive Positioning
  Summary 6 Procter & Gamble North West Africa: Competitive Position 2016
Unilever Maghreb SA in Home Care (morocco)
Strategic Direction
Key Facts
  Summary 7 Unilever Maghreb SA: Key Facts
  Summary 8 Unilever Maghreb SA: Operational Indicators
Competitive Positioning
  Summary 9 Unilever Maghreb SA: Competitive Position 2016
Executive Summary
Home Care Continues To Record Steady Growth in Morocco in 2016
Moroccan Consumers Shift Towards More Specialised Products
Modern Grocery Retailers Continue To Develop in Home Care
International Companies Continue To Lead Home Care in 2016
Home Care Is Expected To Register Positive Growth Over the Forecast Period
Key Trends and Developments
Moroccans Shift Towards More Specialised Products in Home Care
the Cleaning Culture in Morocco Is Changing
Increased Consumption of Home Care Products in Rural Areas in Morocco
Market Indicators
  Table 7 Households 2011-2016
Market Data
  Table 8 Sales of Home Care by Category: Value 2011-2016
  Table 9 Sales of Home Care by Category: % Value Growth 2011-2016
  Table 10 NBO Company Shares of Home Care: % Value 2012-2016
  Table 11 LBN Brand Shares of Home Care: % Value 2013-2016
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2011-2016
  Table 13 Distribution of Home Care by Format: % Value 2011-2016
  Table 14 Distribution of Home Care by Format and Category: % Value 2016
  Table 15 Forecast Sales of Home Care by Category: Value 2016-2021
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
  Summary 10 Research Sources












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