Bleach in Kazakhstan

Date: February 12, 2018
Pages: 13
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: BF1DD690886EN
Leaflet:

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Bleach is no longer just considered as a product containing chlorine with a weak reputation among consumers. Nowadays, there are both chlorine-based and non-chlorine-based bleaches with different product positioning and prices. For instance, cheap chlorine-based bleach is used for very dirty white clothes and as a cheap alternative for bathroom, kitchen or toilet cleaning. Usually, such an approach is undertaken by consumers with low disposable incomes or by those who prefer to save money. Non-c...

Euromonitor International's Bleach in Kazakhstan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Widening Portfolio of Bleach
Competition From Laundry Care and Surface Care
Small Pouches of Bleach
Competitive Landscape
Competition Between Domestic and International Companies
Multinationals Will Continue To Lead
Weak in Terms of Marketing Campaigns
Category Data
  Table 1 Sales of Bleach: Value 2012-2017
  Table 2 Sales of Bleach: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Bleach: % Value 2013-2017
  Table 4 LBN Brand Shares of Bleach: % Value 2014-2017
  Table 5 Forecast Sales of Bleach: Value 2017-2022
  Table 6 Forecast Sales of Bleach: % Value Growth 2017-2022
Executive Summary
Home Care Generates Growth in Both Volume and Current Value Terms in 2017
Innovation and Technological Advancement Force the Emergence of New Product Developments
International Companies Dominate Home Care
Traditional Grocery Retailers Still Lead
Continuous Development of Home Care in Kazakhstan Over the Forecast Period
Market Indicators
  Table 7 Households 2012-2017
Market Data
  Table 8 Sales of Home Care by Category: Value 2012-2017
  Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 12 Distribution of Home Care by Format: % Value 2012-2017
  Table 13 Distribution of Home Care by Format and Category: % Value 2017
  Table 14 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 15 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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