Bleach in Switzerland

Date: January 23, 2017
Pages: 15
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B4EF70AAF00EN
Leaflet:

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Traditionally bleach was used by a number of households in Switzerland. However, since the dangers and corrosiveness of bleach became more widely known among Swiss consumers, the number of households using bleach declined significantly. Thus, with time the reputation of bleach changed for the worse due to warnings of health issues associated with its use. As a result, the remaining target consumer group primarily comprise the older generation.

Euromonitor International's Bleach in Switzerland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Bleach Usage: % of Volume Sales 2011-2016
  Table 2 Sales of Bleach: Value 2011-2016
  Table 3 Sales of Bleach: % Value Growth 2011-2016
  Table 4 NBO Company Shares of Bleach: % Value 2012-2016
  Table 5 LBN Brand Shares of Bleach: % Value 2013-2016
  Table 6 Forecast Sales of Bleach: Value 2016-2021
  Table 7 Forecast Sales of Bleach: % Value Growth 2016-2021
Executive Summary
Home Care Posts Negative Growth During 2016
Decline in Average Unit Price Continues To Impact Home Care
Private Label Enhances Its Strong Position in Home Care During 2016
Internet Retailing and Discounters Continue To Rise in Switzerland
Home Care Sales Are Set To Stagnate
Key Trends and Developments
Decline in Unit Prices and Preference for Private Label Shape Home Care Sales in 2016
Convenient Home Care Products Boost Sales
Supermarkets Lose Sales Whereas Discounters and Internet Retailing Gain
Market Indicators
  Table 8 Households 2011-2016
Market Data
  Table 9 Sales of Home Care by Category: Value 2011-2016
  Table 10 Sales of Home Care by Category: % Value Growth 2011-2016
  Table 11 NBO Company Shares of Home Care: % Value 2012-2016
  Table 12 LBN Brand Shares of Home Care: % Value 2013-2016
  Table 13 Penetration of Private Label in Home Care by Category: % Value 2011-2016
  Table 14 Distribution of Home Care by Format: % Value 2011-2016
  Table 15 Distribution of Home Care by Format and Category: % Value 2016
  Table 16 Forecast Sales of Home Care by Category: Value 2016-2021
  Table 17 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
  Summary 1 Research Sources












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