Bleach in the Czech Republic

Date: January 23, 2017
Pages: 16
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B7971E7D1E3EN

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Bleach has continued to suffer from a growing negative perception among Czech consumers, due to its chemical nature, thus being harmful to the environment. In addition to this, bleach was increasingly considered as potentially dangerous to human health, which led to a 2% current value sales decline in 2016. It saw strengthening competition from laundry detergents containing stain removal agents in 2016, thus considerably limiting sales growth.

Euromonitor International's Bleach in Czech Republic market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bleach market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Competitive Landscape
Category Data
  Table 1 Bleach Usage: % of Volume Sales 2015-2016
  Table 2 Sales of Bleach: Value 2011-2016
  Table 3 Sales of Bleach: % Value Growth 2011-2016
  Table 4 NBO Company Shares of Bleach: % Value 2012-2016
  Table 5 LBN Brand Shares of Bleach: % Value 2013-2016
  Table 6 Forecast Sales of Bleach: Value 2016-2021
  Table 7 Forecast Sales of Bleach: % Value Growth 2016-2021
Executive Summary
Home Care Value Sales Record Slight Growth in 2016
Environment-friendly Products Increasingly Generate Consumer Interest During 2016
Henkel Cr Leads Home Care in the Czech Republic in 2016
Internet Retailing Records the Most Significant Growth in Terms of Distribution Channels in 2016
Value Sales of Home Care Are Expected To Remain in Positive Growth Territory Over the Forecast Period
Key Trends and Developments
the Improving Economic Situation and A Developing Housing Market Positively Impact Home Care Sales in 2016
Czech Consumers' Growing Notion Regarding the Inferior Quality of Home Care Products Compared To Western European Countries Builds Up Pressure
Rising Health and Environmental Consciousness Gains in Importance in the Czech Republic in 2016
Market Indicators
  Table 8 Households 2011-2016
Market Data
  Table 9 Sales of Home Care by Category: Value 2011-2016
  Table 10 Sales of Home Care by Category: % Value Growth 2011-2016
  Table 11 NBO Company Shares of Home Care: % Value 2012-2016
  Table 12 LBN Brand Shares of Home Care: % Value 2013-2016
  Table 13 Penetration of Private Label in Home Care by Category: % Value 2011-2016
  Table 14 Distribution of Home Care by Format: % Value 2011-2016
  Table 15 Distribution of Home Care by Format and Category: % Value 2016
  Table 16 Forecast Sales of Home Care by Category: Value 2016-2021
  Table 17 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
  Summary 1 Research Sources

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