Bath and Shower in Norway

Date: April 26, 2016
Pages: 30
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: BC375B3BD38EN
Leaflet:

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Bar soap performed reasonably well over the review period, posting a current value CAGR of 2%. However, the category faced a reversal of fortunes in 2015 as sales declined by 1%. Numerous articles in the Norwegian media claimed that bar soaps were potential bacteria timebombs, particularly those in public washrooms but also those shared by families. Health professionals advised consumers to buy liquid soap as a more hygienic alternative.

Euromonitor International's Bath and Shower in Norway report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bath and Shower market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Bath and Shower by Category: Value 2010-2015
  Table 2 Sales of Bath and Shower by Category: % Value Growth 2010-2015
  Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
  Table 4 NBO Company Shares of Bath and Shower: % Value 2011-2015
  Table 5 LBN Brand Shares of Bath and Shower: % Value 2012-2015
  Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
  Table 7 Forecast Sales of Bath and Shower by Category: Value 2015-2020
  Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
  Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Engelschion Marwell Hauge As in Beauty and Personal Care (norway)
Strategic Direction
Key Facts
  Summary 1 Engelschion Marwell Hauge AS: Key Facts
  Summary 2 Engelschion Marwell Hauge AS: Operational Indicators
Competitive Positioning
  Summary 3 Engelschion Marwell Hauge AS: Competitive Position 2015
Lilleborg As in Beauty and Personal Care (norway)
Strategic Direction
Key Facts
  Summary 4 Lilleborg AS: Key Facts
  Summary 5 Lilleborg AS: Operational Indicators
Competitive Positioning
  Summary 6 Lilleborg AS: Competitive Position 2015
L'Oreal Norge As in Beauty and Personal Care (norway)
Strategic Direction
Key Facts
  Summary 7 L'Oreal Norge AS: Key Facts
  Summary 8 L'Oreal Norge AS: Operational Indicators
Competitive Positioning
  Summary 9 L'Oreal Norge AS: Competitive Position 2015
Executive Summary
Sluggish Growth in 2015 Following A Strong Performance the Previous Year
Increased Concerns About the Side Effects of Beauty and Personal Care Products
L'oreal Norge Expands Its Brand Portfolio and Strengthens Its Leading Position
Extensive Beauty Ranges Launched by Major Apparel Retailers
Stable But Slow Growth Expected Over the Forecast Period
Key Trends and Developments
Competition Intensifies As Major Apparel Specialist Retailers Enter the Fray
Rising Concerns About the Side Effects of Beauty and Personal Care Products
End of A Golden Era Makes for A Rocky Road Ahead
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
  Table 18 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  Table 23 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
  Summary 10 Research Sources
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