Bath and Shower in Kazakhstan

May 2023 | 21 pages | ID: B62025D6797EN
Euromonitor International Ltd

Abstracts

Body wash/shower gel demonstrated the fastest retail volume growth in 2022 as demand recovered from the pandemic. In addition to its cleansing properties, body wash/shower gel has other positive effects that improve the condition of the skin: such as moisturizing, toning/soothing and nourishing qualities. Consumers are also increasingly opting for these products as they provide a pleasant fragrance and leave a feeling of freshness on the skin for longer.

Euromonitor International's Bath and Shower in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Powder, Body Wash/Shower Gel, Hand Sanitisers, Intimate Hygiene, Liquid Soap.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Bath and Shower market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

COLOUR COSMETICS IN KAZAKHSTAN
KEY DATA FINDINGS
2022 DEVELOPMENTS
Abolition of mask-wearing restrictions supports development of colour cosmetics
Facial make-up with added benefits drives demand for BB/CC creams
L’Or?al Kazakhstan holds strong lead in colour cosmetics
PROSPECTS AND OPPORTUNITIES
Return to normal lifestyles will lead to a recovery in lip products
BB/CC creams face promising outlook
Nail products lose appeal as consumers visit beauty salons
CATEGORY DATA
Table 1 Sales of Colour Cosmetics by Category: Value 2017-2022
Table 2 Sales of Colour Cosmetics by Category: % Value Growth 2017-2022
Table 3 Sales of Colour Cosmetics by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Colour Cosmetics: % Value 2018-2022
Table 5 LBN Brand Shares of Colour Cosmetics: % Value 2019-2022
Table 6 LBN Brand Shares of Premium Colour Cosmetics: % Value 2019-2022
Table 7 Forecast Sales of Colour Cosmetics by Category: Value 2022-2027
Table 8 Forecast Sales of Colour Cosmetics by Category: % Value Growth 2022-2027
Table 9 Forecast Sales of Colour Cosmetics by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN KAZAKHSTAN
EXECUTIVE SUMMARY
Beauty and personal care increased in 2022
2022 trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 10 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 15 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources