Bath and Shower in Poland

Date: May 10, 2018
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B7B274E8827EN
Leaflet:

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Bath and shower grew at a steady pace in 2017, but not for all types. Mass products are a subject of fierce competition, where price is a leading factor. Nevertheless, rising consumption and a higher than average income encourages consumers to try more expensive products. There is a visible trend that wealthier consumers look for high-quality products to create “home SPA”. For these customers, bathing is not only a cleaning process – it is a ritual which is supposed to bring a moment of relaxati...

Euromonitor International's Bath and Shower in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bath and Shower market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Premium Products Drives Growth
Naturalness Is Essential
Different Form of Application Is Desired
Competitive Landscape
Unilever Retains Leadership, But Nivea Is Growing
Innovations Were Focused on New Product Consistencies and Specific Value
Private Label's Position Is Strong
Category Data
  Table 1 Sales of Bath and Shower by Category: Value 2012-2017
  Table 2 Sales of Bath and Shower by Category: % Value Growth 2012-2017
  Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2012-2017
  Table 4 NBO Company Shares of Bath and Shower: % Value 2013-2017
  Table 5 LBN Brand Shares of Bath and Shower: % Value 2014-2017
  Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2014-2017
  Table 7 Forecast Sales of Bath and Shower by Category: Value 2017-2022
  Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2017-2022
  Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Executive Summary
Beauty and Personal Care in Poland Is Thriving
Naturalness Is the Key Trend
Highly Fragmented Landscape With Both Global and Local Brands Performing Well
Asian Products Grow in Popularity
Future Is Bright, But Some Threats Loom
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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