Bath and Shower in Nigeria

Date: April 27, 2016
Pages: 23
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B0F016345A4EN
Leaflet:

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Growth in the Nigerian population is driving volume sales of bath and shower products in Nigeria, with bar soap in particular having very wide usage. Value sales in the category are also being driven by growing sophistication among consumers, particularly among middle-income and high-income consumers, many of whom increasingly desire products with added value rather than simple bar soap. Poorer consumers are also trading up from cheaper laundry soaps, whilst more consumers are purchasing more...

Euromonitor International's Bath and Shower in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bath and Shower market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Bath and Shower by Category: Value 2010-2015
  Table 2 Sales of Bath and Shower by Category: % Value Growth 2010-2015
  Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2010-2015
  Table 4 NBO Company Shares of Bath and Shower: % Value 2011-2015
  Table 5 LBN Brand Shares of Bath and Shower: % Value 2012-2015
  Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2012-2015
  Table 7 Forecast Sales of Bath and Shower by Category: Value 2015-2020
  Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2015-2020
  Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2015-2020
Pz Cussons Nigeria Plc in Beauty and Personal Care (nigeria)
Strategic Direction
Key Facts
  Summary 1 PZ Cussons Nigeria Plc: Key Facts
  Summary 2 PZ Cussons Nigeria Plc: Operational Indicators
Competitive Positioning
  Summary 3 PZ Cussons Nigeria Plc: Competitive Position 2015
Executive Summary
Poor GDP Growth in 2015 Has A Negative Impact on Growth in Beauty and Personal Care
Beauty and Personal Care Performs Well As the Young Urban Population Grows
the Competitive Landscape Is Evolving As Competition Increases
Oral Care Sees Strong Activity in Terms of New Product Development
Positive Growth Expected Over the Forecast Period As the Population Is Set To Boom
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 12 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  Table 13 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  Table 17 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  Table 22 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Definitions
Sources
  Summary 4 Research Sources
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