Bath and Shower in China

Date: May 8, 2018
Pages: 18
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B487F329A1BEN
Leaflet:

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After years of development, bath and shower in China is mature in status. However, in 2017, an uneven performance was observed among different products, among which liquid soap and intimate washes experienced the highest value growth, driven by the pursuit of convenience among locals and the improved hygiene awareness among women. By contrast, bar soap continued to see value sales decline in 2017, owing to consumers switching to body wash/shower gel and liquid soap for greater convenience.

Euromonitor International's Bath and Shower in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bath and Shower market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Chinese Bath and Shower Records An Uneven Performance
Bath and Shower in China Signals A Trend Towards Product Segmentation
Ever-younger Consumers Accelerate the Growth of Internet Retailing of Bath and Shower
Competitive Landscape
Procter & Gamble (guangzhou) Ltd Consistently Leads Bath and Shower in 2017
Endorsement by Young Celebrities Vigorously Buoys Existing Brands
Category Data
  Table 1 Sales of Bath and Shower by Category: Value 2012-2017
  Table 2 Sales of Bath and Shower by Category: % Value Growth 2012-2017
  Table 3 Sales of Bath and Shower by Premium vs Mass: % Value 2012-2017
  Table 4 NBO Company Shares of Bath and Shower: % Value 2013-2017
  Table 5 LBN Brand Shares of Bath and Shower: % Value 2014-2017
  Table 6 LBN Brand Shares of Premium Bath and Shower: % Value 2014-2017
  Table 7 Forecast Sales of Bath and Shower by Category: Value 2017-2022
  Table 8 Forecast Sales of Bath and Shower by Category: % Value Growth 2017-2022
  Table 9 Forecast Sales of Bath and Shower by Premium vs Mass: % Value 2017-2022
Executive Summary
Skin Care Constitutes the Majority of Sales While Colour Cosmetics Is Most Dynamic
Advances in New Technology Promotes Beauty and Personal Care
Multinational Players Face Growing Competition From Domestic Ones
Relaunch of New Products With Finer Ingredients Or More Functions
Strong Forecast Growth Momentum Is Expected To Be Maintained
Market Data
  Table 10 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 11 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 16 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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