Baby and Child-Specific Products in Australia

June 2023 | 21 pages | ID: B3A0CF8F72DEN
Euromonitor International Ltd

Abstracts

Australian parents remained interested in purchasing the best products they could afford for their children in 2022, including those with ingredients perceived as safe while also clinically efficacious. Australia has a high incidence of eczema compared to other countries, which continued to support products that help prevent and alleviate symptoms of eczema. As a result, claims such as Fragrance Free, Sensitive Skin, No Parabens and Hypoallergenic were the most common in the category, according...

Euromonitor International's Baby and Child-specific Products in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby and Child-specific Products market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

BABY AND CHILD-SPECIFIC PRODUCTS IN AUSTRALIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Local parents remain interested in safe but effective products for their children
Sustainable claims gradually emerge in baby and child-specific products
Brands look to expand target audience beyond initial positioning
PROSPECTS AND OPPORTUNITIES
Sustainability and natural claims will remain a key strategy for players
Steady growth over forecast period, supported by innovation and more sophisticated formulations
E-commerce set to further penetrate category but offline experiential retail will remain relevant
CATEGORY DATA
Table 1 Sales of Baby and Child-specific Products by Category: Value 2017-2022
Table 2 Sales of Baby and Child-specific Products by Category: % Value Growth 2017-2022
Table 3 Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Baby and Child-specific Products: % Value 2018-2022
Table 5 LBN Brand Shares of Baby and Child-specific Products: % Value 2019-2022
Table 6 LBN Brand Shares of Baby and Child-specific Skin Care: % Value 2019-2022
Table 7 LBN Brand Shares of Baby and Child-specific Sun Care: % Value 2019-2022
Table 8 LBN Brand Shares of Premium Baby and Child-specific Products: % Value 2019-2022
Table 9 Forecast Sales of Baby and Child-specific Products by Category: Value 2022-2027
Table 10 Forecast Sales of Baby and Child-specific Products by Category: % Value Growth 2022-2027
Table 11 Forecast Sales of Baby and Child-specific Products by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN AUSTRALIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources