Baby Care in Nigeria

Date: June 22, 2011
Pages: 17
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: BC75F38FBD5EN
Leaflet:

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Growth in baby care value sales in 2010 was up on 2009, and also stronger than the CAGR for the review period as a whole. This improvement was underpinned by economic recovery, which bolstered disposable incomes and enabled Nigerian consumers to spend more on baby care products. The fact that birth rates in Nigeria are declining at a comparatively slow pace also contributed to the positive performance of baby care, as did new launches, improvements in distribution (especially via the...

Euromonitor International's Baby Care in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Baby Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Baby Care in Nigeria
Euromonitor International
June 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Baby Care by Category: Value 2005-2010
  Table 2 Sales of Baby Care by Category: % Value Growth 2005-2010
  Table 3 Baby Care Premium Vs Mass % Analysis 2005-2010
  Table 4 Baby Care Company Shares 2006-2010
  Table 5 Baby Care Brand Shares by GBN 2007-2010
  Table 6 Forecast Sales of Baby Care by Category: Value 2010-2015
  Table 7 Forecast Sales of Baby Care by Category: % Value Growth 2010-2015
  Table 8 Forecast Baby Care Premium Vs Mass % Analysis 2010-2015
Executive Summary
Economic Recovery Fuels Positive Market Performance in 2010
Westernisation Trend Bolsters the Development of Niche and Emerging Categories
Domestic Manufacturers Make Gains Despite Intense Competition From Imported Brands
Supermarkets/hypermarkets Channel Continues To Make Gains in Distribution
Economic Improvements and Population Growth Will Drive Demand Over 2010-2015
Market Data
  Table 9 Sales of Beauty and Personal Care by Category: Value 2005-2010
  Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
  Table 11 Sales of Premium Cosmetics by Category: Value 2005-2010
  Table 12 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
  Table 13 Beauty and Personal Care Company Shares by NBO 2006-2010
  Table 14 Beauty and Personal Care Company Shares by GBO 2006-2010
  Table 15 Beauty and Personal Care Brand Shares by GBN 2007-2010
  Table 16 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
  Table 17 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 20 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
  Table 21 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
Sources
  Summary 1 Research Sources
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