Baby Care in Hungary

July 2011 | 22 pages | ID: BBBD9D67036EN
Euromonitor International Ltd

Abstracts

Baby care saw moderate value sales growth in 2010, while volume sales stagnated. Although baby care saw numerous new product launches over the review period, consumer demand did not increase significantly, moreover a proportion of consumers turned to cheaper alternatives such as private label brands. In 2010, value sales of baby care marginally increased due to increasing prices.

Euromonitor International's Baby Care in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Baby Care in Hungary
Euromonitor International
July 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Baby Care by Category: Value 2005-2010
  Table 2 Sales of Baby Care by Category: % Value Growth 2005-2010
  Table 3 Baby Care Premium Vs Mass % Analysis 2005-2010
  Table 4 Baby Care Company Shares 2006-2010
  Table 5 Baby Care Brand Shares by GBN 2007-2010
  Table 6 Baby Skin Care Brand Shares by GBN 2007-2010
  Table 7 Baby Sun Care Brand Shares by GBN 2007-2010
  Table 8 Forecast Sales of Baby Care by Category: Value 2010-2015
  Table 9 Forecast Sales of Baby Care by Category: % Value Growth 2010-2015
  Table 10 Forecast Baby Care Premium Vs Mass % Analysis 2010-2015
Executive Summary
Slowing Downturn in Beauty and Personal Care
Innovation Is Key Element of Company Strategies
Multinationals Dominate
Parapharmacies/drugstores Gain Share of Distribution
S  Table Growth Expected Over the Forecast Period
Key Trends and Developments
Beauty and Personal Care Is Still Stricken by the Crisis
Innovation and Promotion Play Key Role in Company Strategies
Health Comes To the Fore
Changing Rules of Advertising
Expanding Parapharmacies/drugstores Drives Growth of Private Label Share
Market Data
  Table 11 Sales of Beauty and Personal Care by Category: Value 2005-2010
  Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
  Table 13 Sales of Premium Cosmetics by Category: Value 2005-2010
  Table 14 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
  Table 15 Beauty and Personal Care Company Shares by NBO 2006-2010
  Table 16 Beauty and Personal Care Company Shares by GBO 2006-2010
  Table 17 Beauty and Personal Care Brand Shares by GBN 2007-2010
  Table 18 Penetration of Private Label by Category 2005-2010
  Table 19 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
  Table 20 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
  Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 23 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
  Table 24 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources