Baby Care in Finland

August 2011 | 22 pages | ID: BB200464D0DEN
Euromonitor International Ltd

Abstracts

The volume sales of baby care products stagnated in 2010. This was the case in all the product categories except for the baby sun care products. Other baby care products – hair and skin care and toiletries – saw a delayed impact of the downturn. The volume sales of these products remained unchanged from the previous year, although before the downturn the demand grew steadily on a yearly basis. The fact that competitors wanted to minimise risks in unstable economic conditions and refrained from...

Euromonitor International's Baby Care in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Baby Hair Care, Baby Skin Care, Baby Sun Care, Baby Toiletries, Medicated Baby Care, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Baby Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts Globalwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Baby Care in Finland
Euromonitor International
August 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Baby Care by Category: Value 2005-2010
  Table 2 Sales of Baby Care by Category: % Value Growth 2005-2010
  Table 3 Baby Care Premium Vs Mass % Analysis 2005-2010
  Table 4 Baby Care Company Shares 2006-2010
  Table 5 Baby Care Brand Shares by GBN 2007-2010
  Table 6 Baby Skin Care Brand Shares by GBN 2007-2010
  Table 7 Baby Sun Care Brand Shares by GBN 2007-2010
  Table 8 Forecast Sales of Baby Care by Category: Value 2010-2015
  Table 9 Forecast Sales of Baby Care by Category: % Value Growth 2010-2015
  Table 10 Forecast Baby Care Premium Vs Mass % Analysis 2010-2015
Executive Summary
Value Growing Healthily, Although Some Categories Still Affected by the Downturn
Innovation and Promotion - Keys To Success
Mass Brands Competing Against Polarisation
Internet Channel Sales Are Taking Off - Finally
Forecast Period Will See A Total Recovery From the Downturn
Key Trends and Developments
Economic Growth Boosted Sales, But Intensifying Competition Is Threatening Future Value
Naturally Positioned Products Strengthening Their Share
Value-added Mass Brands Competing With Private Label and Premium Brands
Internet Retailing Boosted
Intensifying Competition Between the Local and International Competitors
Market Data
  Table 11 Sales of Beauty and Personal Care by Category: Value 2005-2010
  Table 12 Sales of Beauty and Personal Care by Category: % Value Growth 2005-2010
  Table 13 Sales of Premium Cosmetics by Category: Value 2005-2010
  Table 14 Sales of Premium Cosmetics by Category: % Value Growth 2005-2010
  Table 15 Beauty and Personal Care Company Shares by NBO 2006-2010
  Table 16 Beauty and Personal Care Company Shares by GBO 2006-2010
  Table 17 Beauty and Personal Care Brand Shares by GBN 2007-2010
  Table 18 Penetration of Private Label by Category 2005-2010
  Table 19 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2005-2010
  Table 20 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2010
  Table 21 Forecast Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 22 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 23 Forecast Sales of Premium Cosmetics by Category: Value 2010-2015
  Table 24 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2010-2015
Definitions
  Summary 1 Research Sources