Air Care in Venezuela

Date: February 9, 2016
Pages: 17
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: A676A5BD377EN

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Air care continued to record a downward trend in retail volume sales in 2015, due to a limited product offer and high prices. Local consumers do not consider air care products to be essential. During times of economic constraint, consumers do not hesitate on cutting back on products considered unnecessary. Instead, they focus on affordable essentials like bleach and laundry care. Car, electric and gel air fresheners have a high component of imported brands. Thus, these air care types suffered...

Euromonitor International's Air Care in Venezuela market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Competitive Landscape
Category Data
  Table 1 Sales of Air Care by Category: Value 2010-2015
  Table 2 Sales of Air Care by Category: % Value Growth 2010-2015
  Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2010-2015
  Table 4 Sales of Air Care by Fragrance: Value Ranking 2010-2015
  Table 5 NBO Company Shares of Air Care: % Value 2011-2015
  Table 6 LBN Brand Shares of Air Care: % Value 2012-2015
  Table 7 Forecast Sales of Air Care by Category: Value 2015-2020
  Table 8 Forecast Sales of Air Care by Category: % Value Growth 2015-2020
Executive Summary
Shortages of Raw Materials and Finished Products Weaken Volume Sales Growth
Price-regulated Product Types See Below Inflation Unit Price Increases
Alimentos Polar Sees Its Retail Value Share Decline Due To Price Controls
Grocery Retailers Dominates Retail Value Sales
Home Care Is Projected To Recover at A Modest Pace Over the Forecast Period
Key Trends and Developments
Limited Product Offer Weakens Volume Sales in Home Care
Price Regulation Limits New Product Developments
Categories With High Price Regulation See Below Inflation Current Value Sales Growth
Market Indicators
  Table 9 Households 2010-2015
Market Data
  Table 10 Sales of Home Care by Category: Value 2010-2015
  Table 11 Sales of Home Care by Category: % Value Growth 2010-2015
  Table 12 NBO Company Shares of Home Care: % Value 2011-2015
  Table 13 LBN Brand Shares of Home Care: % Value 2012-2015
  Table 14 Penetration of Private Label in Home Care by Category: % Value 2010-2015
  Table 15 Distribution of Home Care by Format: % Value 2010-2015
  Table 16 Distribution of Home Care by Format and Category: % Value 2015
  Table 17 Forecast Sales of Home Care by Category: Value 2015-2020
  Table 18 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
  Summary 1 Research Sources
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