Air Care in India

Date: March 3, 2017
Pages: 19
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: AA0B68034F1EN
Leaflet:

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Local consumers traditionally used incense sticks to eliminate odours. With increasing exposure to air care, Indians have started to use various types of air fresheners to eliminate odours from the house, which has increased the sales of air care in the country.

Euromonitor International's Air Care in India market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Air Care by Category: Value 2011-2016
  Table 2 Sales of Air Care by Category: % Value Growth 2011-2016
  Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2011-2016
  Table 4 Sales of Air Care by Fragrance: Value Ranking 2011-2016
  Table 5 NBO Company Shares of Air Care: % Value 2012-2016
  Table 6 LBN Brand Shares of Air Care: % Value 2013-2016
  Table 7 Forecast Sales of Air Care by Category: Value 2016-2021
  Table 8 Forecast Sales of Air Care by Category: % Value Growth 2016-2021
Dabur India Ltd in Home Care (india)
Strategic Direction
Key Facts
  Summary 1 Dabur India Ltd: Key Facts
  Summary 2 Dabur India Ltd: Operational Indicators
Competitive Positioning
  Summary 3 Dabur India Ltd: Competitive Position 2016
Godrej Consumer Products Ltd in Home Care (india)
Strategic Direction
Key Facts
  Summary 4 Godrej Consumer Products Ltd: Key Facts
  Summary 5 Godrej Consumer Products Ltd: Operational Indicators
Competitive Positioning
  Summary 6 Godrej Consumer Products Ltd: Competitive Position 2016
Executive Summary
Increasing Consumer Awareness of Home Care Continues To Drive Growth
Home Care in India Remains A Price-driven Market
Laundry Care Companies Dominate Home Care
Internet Retailing for Home Care Gaining in Prominence
Increasing Advertising and Promotional Activities To Drive Growth
Key Trends and Developments
Consumer Preferences Evolving With Time
Rural Consumers Continue To Switch To Branded Products
Increasing Government Initiatives To Drive Growth
Market Indicators
  Table 9 Households 2011-2016
Market Data
  Table 10 Sales of Home Care by Category: Value 2011-2016
  Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
  Table 12 NBO Company Shares of Home Care: % Value 2012-2016
  Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
  Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
  Table 15 Distribution of Home Care by Format: % Value 2011-2016
  Table 16 Distribution of Home Care by Format and Category: % Value 2016
  Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
  Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Definitions
Sources
  Summary 7 Research Sources
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