Air Care in Greece

Date: January 19, 2016
Pages: 19
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: ADF6FB9D716EN
Leaflet:

Download PDF Leaflet

Air care was the most severely affected category in home care by the economic developments in Greece over the review period. Air care products are viewed by most Greeks as a luxury purchase and sales have in this context been influenced by the decline in disposable incomes and the rise in unemployment in the country.

Euromonitor International's Air Care in Greece market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Air Care by Category: Value 2010-2015
Table 2 Sales of Air Care by Category: % Value Growth 2010-2015
Table 3 Sales of Electric Air Fresheners by Battery Operated vs Plug-in: % Value 2010-2015
Table 4 Sales of Air Care by Fragrance: Value Ranking 2010-2015
Table 5 NBO Company Shares of Air Care: % Value 2011-2015
Table 6 LBN Brand Shares of Air Care: % Value 2012-2015
Table 7 Forecast Sales of Air Care by Category: Value 2015-2020
Table 8 Forecast Sales of Air Care by Category: % Value Growth 2015-2020
Eureka Hellas SA in Home Care (greece)
Strategic Direction
Key Facts
Summary 1 Eureka Hellas SA: Key Facts
Competitive Positioning
Summary 2 Eureka Hellas SA: Competitive Position 2015
Procter & Gamble Hellas SA in Home Care (greece)
Strategic Direction
Key Facts
Summary 3 Procter & Gamble Hellas Sa: Key Facts
Summary 4 Procter & Gamble Hellas Sa: Operational Indicators
Competitive Positioning
Summary 5 Procter & Gamble Hellas Sa: Competitive Position 2015
Executive Summary
Growth in Home Care Sales Is Hindered in 2015 for Another Consecutive Year
Political Turmoil Impacts Consumer Willingness To Spend
Discounting Boosts the Share of Branded Products at the Expense of Private Label
Supermarkets Remains the Key Distribution Channel for Home Care
the Greek Recession-plagued Economy Affects Growth Potential
Key Trends and Developments
Developments in the Political Landscape Affect Consumption Patterns
Discounting Is A Key Strategy To Growth
Shrinking Price Gap Between Private Label and Branded Products
Market Indicators
Table 9 Households 2010-2015
Market Data
Table 10 Sales of Home Care by Category: Value 2010-2015
Table 11 Sales of Home Care by Category: % Value Growth 2010-2015
Table 12 NBO Company Shares of Home Care: % Value 2011-2015
Table 13 LBN Brand Shares of Home Care: % Value 2012-2015
Table 14 Penetration of Private Label in Home Care by Category: % Value 2010-2015
Table 15 Distribution of Home Care by Format: % Value 2010-2015
Table 16 Distribution of Home Care by Format and Category: % Value 2015
Table 17 Forecast Sales of Home Care by Category: Value 2015-2020
Table 18 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
Definitions
Sources
Summary 6 Research Sources












Skip to top


Adult Mouth Care in Greece US$ 990.00 Sep, 2016 · 22 pages
Air Care in Azerbaijan US$ 990.00 Jan, 2016 · 17 pages
Air Care in Bulgaria US$ 990.00 Jan, 2016 · 23 pages

Ask Your Question

Air Care in Greece
Company name*:
Contact person*:
Phone/fax*:
Email*:
Request invoice
Your enquiry:
Please click on a Check Box below to confirm you are not a robot: