Air Care in Belarus

Date: February 8, 2018
Pages: 14
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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In 2017, the non-essential character of air care restricted its development in Belarus and volume sales continued to decline; however, due to the diminishing effects of the economic downturn in Belarus, the decline was much less compared to the previous two years. Electric air fresheners posted the highest decline in volume terms due to being the most expensive. Gel air fresheners posted the lowest decline, as they were seen by local consumers as more-economical options and considered safer for...

Euromonitor International's Air Care in Belarus market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Air Care Continues To Decline in Volume Terms in 2017, But at A Lower Rate Than in Previous Years
Aerosols Remain the Most Popular Types of Air Care
Economic Downturn Leads To Premiumisation of Some Air Care Products
Competitive Landscape
Multinational Companies Continue To Account for the Major Share, While Inexpensive Russian Brands Strengthen Their Positions
Majority of Players Offer Aerosol Air Care
Most Competition Is Based on Price and Fragrance
Category Data
  Table 1 Sales of Air Care by Category: Value 2012-2017
  Table 2 Sales of Air Care by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Air Care: % Value 2013-2017
  Table 4 LBN Brand Shares of Air Care: % Value 2014-2017
  Table 5 Forecast Sales of Air Care by Category: Value 2017-2022
  Table 6 Forecast Sales of Air Care by Category: % Value Growth 2017-2022
Executive Summary
Home Care Records Slight Growth After Several Years of Decline
Growing Number of Home Care Products Are Purchased at A Discount
Despite Interest in Inexpensive Products, Multinational Brands Dominate Sales
Drugstores and Supermarkets Become Major Home Care Retailers
Home Care To See Low Growth Over the Forecast Period
Market Indicators
  Table 7 Households 2012-2017
Market Data
  Table 8 Sales of Home Care by Category: Value 2012-2017
  Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 13 Distribution of Home Care by Format: % Value 2012-2017
  Table 14 Distribution of Home Care by Format and Category: % Value 2017
  Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
  Summary 1 Research Sources
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