Yoghurt and Sour Milk Drinks in Italy

October 2011 | 72 pages | ID: Y58B8FA03EEEN
Euromonitor International Ltd

Abstracts

The health trend has continued to have a large impact on yoghurt in 2011, although consumer preference seems to have shifted towards the spoonable format at the expense of the drinking format. In order to support yoghurt sales, manufacturers have kept people interested in consuming different types of yoghurt as a light and healthy dessert. Most consumers crave something sweet after a meal. Yet, unlike in countries such as France, yoghurt is not a traditional dessert in Italy. However, based on...

Euromonitor International's Yoghurt and Sour Milk Drinks in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Yoghurt and Sour Milk Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

YOGHURT AND SOUR MILK DRINKS IN ITALY

Euromonitor International
October 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2006-2011
  Table 2 Sales of Yoghurt and Sour Milk Drinks by Category: Value 2006-2011
  Table 3 Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2006-2011
  Table 4 Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2006-2011
  Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
  Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2006-2011
  Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2006-2011
  Table 8 Yoghurt and Sour Milk Drinks Company Shares 2006-2010
  Table 9 Yoghurt and Sour Milk Drinks Brand Shares 2007-2010
  Table 10 Sales of Yoghurt and Sour Milk Drinks by Distribution Format: % Analysis 2006-2011
  Table 11 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2011-2016
  Table 12 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Value 2011-2016
  Table 13 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2011-2016
  Table 14 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2011-2016
Granarolo SpA in Packaged Food (italy)
Strategic Direction
Key Facts
  Summary 1 Granarolo SpA: Key Facts
  Summary 2 Granarolo SpA: Operational Indicators
Company Background
Production
  Summary 3 Granarolo SpA: Production Statistics 2010
Competitive Positioning
  Summary 4 Granarolo SpA: Competitive Position 2010
Nestlé Italiana SpA in Packaged Food (italy)
Strategic Direction
Key Facts
  Summary 5 Nestlé Italiana SpA: Key Facts
  Summary 6 Nestlé Italiana SpA: Operational Indicators
Company Background
Production
  Summary 7 Nestlé Italiana SpA: Production Statistics 2010
Competitive Positioning
  Summary 8 Nestlé Italiana SpA: Competitive Position 2010
Unilever Italia SpA in Packaged Food (italy)
Strategic Direction
Key Facts
  Summary 9 Unilever Italia SpA: Key Facts
  Summary 10 Unilever Italia SpA: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 11 Unilever Italia SpA: Competitive Position 2010
Executive Summary
Slow Economic Recovery Impacts Sales
Polarisation Continues To Impact Sales
Modest Gains Made by Private Label
Economic Concerns Shape Distribution
Marginal Growth Expected Due To Ongoing Economic Concerns
Key Trends and Developments
Slow Pace of Economic Recovery Keep Sales in Check
Private Label Small But Growing
Busy Consumers Demand Convenience
Price-sensitive Consumers Influence Distribution
Healthier Nutrition Choices Remain in Focus
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
  Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
  Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
  Table 20 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
  Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
  Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
  Table 23 Company Shares of Impulse and Indulgence Products 2006-2010
  Table 24 Brand Shares of Impulse and Indulgence Products 2007-2010
  Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
  Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2011-2016
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2011-2016
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 29 Sales of Nutrition/Staples by Category: Volume 2006-2011
  Table 30 Sales of Nutrition/Staples by Category: Value 2006-2011
  Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2006-2011
  Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2006-2011
  Table 33 Company Shares of Nutrition/Staples 2006-2010
  Table 34 Brand Shares of Nutrition/Staples 2007-2010
  Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2011-2016
  Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2011-2016
  Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2011-2016
  Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2011-2016
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 39 Sales of Meal Solutions by Category: Volume 2006-2011
  Table 40 Sales of Meal Solutions by Category: Value 2006-2011
  Table 41 Sales of Meal Solutions by Category: % Volume Growth 2006-2011
  Table 42 Sales of Meal Solutions by Category: % Value Growth 2006-2011
  Table 43 Company Shares of Meal Solutions 2006-2010
  Table 44 Brand Shares of Meal Solutions 2007-2010
  Table 45 Forecast Sales of Meal Solutions by Category: Volume 2011-2016
  Table 46 Forecast Sales of Meal Solutions by Category: Value 2011-2016
  Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2011-2016
  Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2011-2016
Market Data
  Table 49 Sales of Packaged Food by Category: Volume 2006-2011
  Table 50 Sales of Packaged Food by Category: Value 2006-2011
  Table 51 Sales of Packaged Food by Category: % Volume Growth 2006-2011
  Table 52 Sales of Packaged Food by Category: % Value Growth 2006-2011
  Table 53 GBO Shares of Packaged Food 2006-2010
  Table 54 NBO Shares of Packaged Food 2006-2010
  Table 55 NBO Brand Shares of Packaged Food 2007-2010
  Table 56 Penetration of Private Label by Category 2006-2011
  Table 57 Sales of Packaged Food by Distribution Format: % Analysis 2006-2011
  Table 58 Sales of Packaged Food by Category and Distribution Format: % Analysis 2011
  Table 59 Forecast Sales of Packaged Food by Category: Volume 2011-2016
  Table 60 Forecast Sales of Packaged Food by Category: Value 2011-2016
  Table 61 Forecast Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 62 Forecast Sales of Packaged Food by Category: % Value Growth 2011-2016
Sources
  Summary 12 Research Sources