Yoghurt and Sour Milk Drinks in Iran
The consumption of yogurt and sour milk drinks (doogh) has a long history in Iran. Yoghurt which is known as “Mast” in Farsi has been served alongside well-known Iranian dishes such as chelo kebab (rice with lamb) for many years. Traditional yoghurt is made from fresh milk at home as regular practice for many households. First, milk is boiled and then a spoon of yoghurt is added to the boiled milk. Finally, this mixture is put in a warm and dark place. After several hours the boiled milk will...
Euromonitor International's Yoghurt and Sour Milk Drinks in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Sour Milk Drinks, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Yoghurt and Sour Milk Drinks in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Sour Milk Drinks, Yoghurt.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Yoghurt and Sour Milk Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2006-2011
Table 2 Sales of Yoghurt and Sour Milk Drinks by Category: Value 2006-2011
Table 3 Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2006-2011
Table 4 Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2006-2011
Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
Table 6 Yoghurt and Sour Milk Drinks Company Shares 2006-2010
Table 7 Yoghurt and Sour Milk Drinks Brand Shares 2007-2010
Table 8 Sales of Yoghurt and Sour Milk Drinks by Distribution Format: % Analysis 2006-2011
Table 9 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2011-2016
Table 10 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Value 2011-2016
Table 11 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2011-2016
Table 12 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2011-2016
Kalleh Dairy Co in Packaged Food (iran)
Strategic Direction
Key Facts
Summary 1 Kalleh Dairy Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Kalleh Dairy Co: Competitive Position 2010
Executive Summary
Demographics and Changes in Consumer Attitudes Drive Value Growth
Subsidy Reform Plan Had Significant Impact on Packaged Food in 2011
Artisanal Products Significant in A Highly Fragmented Market
Independent Small Groceries Are Still Dominant But Losing Share
Impressive Performance Is Expected for Most of the Categories
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
Table 18 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
Table 21 Company Shares of Impulse and Indulgence Products 2006-2010
Table 22 Brand Shares of Impulse and Indulgence Products 2007-2010
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2011-2016
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2011-2016
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 Sales of Nutrition/Staples by Category: Volume 2006-2011
Table 28 Sales of Nutrition/Staples by Category: Value 2006-2011
Table 29 Sales of Nutrition/Staples by Category: % Volume Growth 2006-2011
Table 30 Sales of Nutrition/Staples by Category: % Value Growth 2006-2011
Table 31 Company Shares of Nutrition/Staples 2006-2010
Table 32 Brand Shares of Nutrition/Staples 2007-2010
Table 33 Forecast Sales of Nutrition/Staples by Category: Volume 2011-2016
Table 34 Forecast Sales of Nutrition/Staples by Category: Value 2011-2016
Table 35 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2011-2016
Table 36 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2011-2016
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 37 Sales of Meal Solutions by Category: Volume 2006-2011
Table 38 Sales of Meal Solutions by Category: Value 2006-2011
Table 39 Sales of Meal Solutions by Category: % Volume Growth 2006-2011
Table 40 Sales of Meal Solutions by Category: % Value Growth 2006-2011
Table 41 Company Shares of Meal Solutions 2006-2010
Table 42 Brand Shares of Meal Solutions 2007-2010
Table 43 Forecast Sales of Meal Solutions by Category: Volume 2011-2016
Table 44 Forecast Sales of Meal Solutions by Category: Value 2011-2016
Table 45 Forecast Sales of Meal Solutions by Category: % Volume Growth 2011-2016
Table 46 Forecast Sales of Meal Solutions by Category: % Value Growth 2011-2016
Market Data
Table 47 Sales of Packaged Food by Category: Volume 2006-2011
Table 48 Sales of Packaged Food by Category: Value 2006-2011
Table 49 Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 50 Sales of Packaged Food by Category: % Value Growth 2006-2011
Table 51 GBO Shares of Packaged Food 2006-2010
Table 52 NBO Shares of Packaged Food 2006-2010
Table 53 NBO Brand Shares of Packaged Food 2007-2010
Table 54 Sales of Packaged Food by Distribution Format: % Analysis 2006-2011
Table 55 Sales of Packaged Food by Category and Distribution Format: % Analysis 2011
Table 56 Forecast Sales of Packaged Food by Category: Volume 2011-2016
Table 57 Forecast Sales of Packaged Food by Category: Value 2011-2016
Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 3 Research Sources
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2006-2011
Table 2 Sales of Yoghurt and Sour Milk Drinks by Category: Value 2006-2011
Table 3 Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2006-2011
Table 4 Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2006-2011
Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
Table 6 Yoghurt and Sour Milk Drinks Company Shares 2006-2010
Table 7 Yoghurt and Sour Milk Drinks Brand Shares 2007-2010
Table 8 Sales of Yoghurt and Sour Milk Drinks by Distribution Format: % Analysis 2006-2011
Table 9 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2011-2016
Table 10 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Value 2011-2016
Table 11 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2011-2016
Table 12 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2011-2016
Kalleh Dairy Co in Packaged Food (iran)
Strategic Direction
Key Facts
Summary 1 Kalleh Dairy Co: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Kalleh Dairy Co: Competitive Position 2010
Executive Summary
Demographics and Changes in Consumer Attitudes Drive Value Growth
Subsidy Reform Plan Had Significant Impact on Packaged Food in 2011
Artisanal Products Significant in A Highly Fragmented Market
Independent Small Groceries Are Still Dominant But Losing Share
Impressive Performance Is Expected for Most of the Categories
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 13 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
Table 14 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 15 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
Table 16 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 17 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
Table 18 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
Table 19 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
Table 20 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
Table 21 Company Shares of Impulse and Indulgence Products 2006-2010
Table 22 Brand Shares of Impulse and Indulgence Products 2007-2010
Table 23 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
Table 24 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016
Table 25 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2011-2016
Table 26 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2011-2016
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 27 Sales of Nutrition/Staples by Category: Volume 2006-2011
Table 28 Sales of Nutrition/Staples by Category: Value 2006-2011
Table 29 Sales of Nutrition/Staples by Category: % Volume Growth 2006-2011
Table 30 Sales of Nutrition/Staples by Category: % Value Growth 2006-2011
Table 31 Company Shares of Nutrition/Staples 2006-2010
Table 32 Brand Shares of Nutrition/Staples 2007-2010
Table 33 Forecast Sales of Nutrition/Staples by Category: Volume 2011-2016
Table 34 Forecast Sales of Nutrition/Staples by Category: Value 2011-2016
Table 35 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2011-2016
Table 36 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2011-2016
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 37 Sales of Meal Solutions by Category: Volume 2006-2011
Table 38 Sales of Meal Solutions by Category: Value 2006-2011
Table 39 Sales of Meal Solutions by Category: % Volume Growth 2006-2011
Table 40 Sales of Meal Solutions by Category: % Value Growth 2006-2011
Table 41 Company Shares of Meal Solutions 2006-2010
Table 42 Brand Shares of Meal Solutions 2007-2010
Table 43 Forecast Sales of Meal Solutions by Category: Volume 2011-2016
Table 44 Forecast Sales of Meal Solutions by Category: Value 2011-2016
Table 45 Forecast Sales of Meal Solutions by Category: % Volume Growth 2011-2016
Table 46 Forecast Sales of Meal Solutions by Category: % Value Growth 2011-2016
Market Data
Table 47 Sales of Packaged Food by Category: Volume 2006-2011
Table 48 Sales of Packaged Food by Category: Value 2006-2011
Table 49 Sales of Packaged Food by Category: % Volume Growth 2006-2011
Table 50 Sales of Packaged Food by Category: % Value Growth 2006-2011
Table 51 GBO Shares of Packaged Food 2006-2010
Table 52 NBO Shares of Packaged Food 2006-2010
Table 53 NBO Brand Shares of Packaged Food 2007-2010
Table 54 Sales of Packaged Food by Distribution Format: % Analysis 2006-2011
Table 55 Sales of Packaged Food by Category and Distribution Format: % Analysis 2011
Table 56 Forecast Sales of Packaged Food by Category: Volume 2011-2016
Table 57 Forecast Sales of Packaged Food by Category: Value 2011-2016
Table 58 Forecast Sales of Packaged Food by Category: % Volume Growth 2011-2016
Table 59 Forecast Sales of Packaged Food by Category: % Value Growth 2011-2016
Definitions
Sources
Summary 3 Research Sources