Yoghurt and Sour Milk Drinks in China

October 2011 | 82 pages | ID: Y7DADC48476EN
Euromonitor International Ltd

Abstracts

As many leading players in China’s yoghurt market paid more attention to advertising investments and product innovation, Chinese consumers’ awareness of yoghurt’s benefits to health continued to improve over 2010-2011. Over this period “old yoghurt” products launched by many key players, such as Mengniu Group, Yili Group and so on, were increasingly popular. As a result of a vast number of marketing campaigns, either through media advertisements or in-store promotions in hypermarket, the...

Euromonitor International's Yoghurt and Sour Milk Drinks in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Chilled and Shelf Stable Desserts, Chilled Snacks, Coffee Whiteners, Condensed/Evaporated Milk, Cream, Flavoured Milk Drinks, Flavoured Powder Milk Drinks, Fromage Frais and Quark, Milk, Powder Milk, Processed Cheese, Sour Milk Drinks, Soy Beverages, Unprocessed Cheese, Yoghurt.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Yoghurt and Sour Milk Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

YOGHURT AND SOUR MILK DRINKS IN CHINA

Euromonitor International
October 2011

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2006-2011
  Table 2 Sales of Yoghurt and Sour Milk Drinks by Category: Value 2006-2011
  Table 3 Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2006-2011
  Table 4 Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2006-2011
  Table 5 Soy-based vs Dairy-based Yoghurt % Breakdown 2010
  Table 6 Leading Flavours for Flavoured Spoonable Yoghurt 2006-2011
  Table 7 Leading Flavours for Fruited Spoonable Yoghurt 2006-2011
  Table 8 Yoghurt and Sour Milk Drinks Company Shares 2006-2010
  Table 9 Yoghurt and Sour Milk Drinks Brand Shares 2007-2010
  Table 10 Sales of Yoghurt and Sour Milk Drinks by Distribution Format: % Analysis 2006-2011
  Table 11 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Volume 2011-2016
  Table 12 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: Value 2011-2016
  Table 13 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Volume Growth 2011-2016
  Table 14 Forecast Sales of Yoghurt and Sour Milk Drinks by Category: % Value Growth 2011-2016
Bright Dairy & Food Co Ltd in Packaged Food (china)
Strategic Direction
Key Facts
  Summary 1 Bright Dairy & Food Co Ltd: Key Facts
  Summary 2 Bright Dairy & Food Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 3 Bright Dairy & Food Co Ltd: Competitive Position 2010
Inner Mongolia Mengniu Dairy Industry (group) Co Ltd in Packaged Food (china)
Strategic Direction
Key Facts
  Summary 4 Inner Mongolia Mengniu Dairy Industry (Group) Co Ltd: Key Facts
  Summary 5 Inner Mongolia Mengniu Dairy Industry (Group) Co Ltd: Operational Indicators
Company Background
Production
  Summary 6 Inner Mongolia Mengniu Dairy Industry (Group) Co Ltd: Production Statistics 2010
Competitive Positioning
  Summary 7 Inner Mongolia Mengniu Dairy Industry (Group) Co Ltd: Competitive Position 2010
Inner Mongolia Yili Industrial Group Co Ltd in Packaged Food (china)
Strategic Direction
Key Facts
  Summary 8 Inner Mongolia Yili Industrial Group Co Ltd: Key Facts
  Summary 9 Inner Mongolia Yili Industrial Group Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
  Summary 10 Inner Mongolia Yili Industrial Group Co Ltd: Competitive Position 2010
Executive Summary
Dynamic Growth in 2011
Health and Wellness Manifest in New Ways
Nestlé Seeks Growth Via Acquisition
Supermarkets/hypermarkets Dominates Value Sales
Constant Value Growth of Packaged Food Will Remain Healthy
Key Trends and Developments
General Food Price Soars
Mergers and Acquisitions Further Consolidate Market
Health and Wellness Becomes Focus for New Launches
New Marketing Methods
Internet Retailing Booming
Territory Key Trends and Developments
East China
Mid China
North and Northeast China
Northwest China
South China
Southwest China
Foodservice - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 15 Foodservice Sales of Packaged Food by Category: Volume 2006-2011
  Table 16 Foodservice Sales of Packaged Food by Category: % Volume Growth 2006-2011
  Table 17 Forecast Foodservice Sales of Packaged Food by Category: Volume 2011-2016
  Table 18 Forecast Foodservice Sales of Packaged Food by Category: % Volume Growth 2011-2016
Impulse and Indulgence Products - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 19 Sales of Impulse and Indulgence Products by Category: Volume 2006-2011
  Table 20 Sales of Impulse and Indulgence Products by Category: Value 2006-2011
  Table 21 Sales of Impulse and Indulgence Products by Category: % Volume Growth 2006-2011
  Table 22 Sales of Impulse and Indulgence Products by Category: % Value Growth 2006-2011
  Table 23 Company Shares of Impulse and Indulgence Products 2006-2010
  Table 24 Brand Shares of Impulse and Indulgence Products 2007-2010
  Table 25 Forecast Sales of Impulse and Indulgence Products by Category: Volume 2011-2016
  Table 26 Forecast Sales of Impulse and Indulgence Products by Category: Value 2011-2016
  Table 27 Forecast Sales of Impulse and Indulgence Products by Category: % Volume Growth 2011-2016
  Table 28 Forecast Sales of Impulse and Indulgence Products by Category: % Value Growth 2011-2016
Nutrition/staples - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 29 Sales of Nutrition/Staples by Category: Volume 2006-2011
  Table 30 Sales of Nutrition/Staples by Category: Value 2006-2011
  Table 31 Sales of Nutrition/Staples by Category: % Volume Growth 2006-2011
  Table 32 Sales of Nutrition/Staples by Category: % Value Growth 2006-2011
  Table 33 Company Shares of Nutrition/Staples 2006-2010
  Table 34 Brand Shares of Nutrition/Staples 2007-2010
  Table 35 Forecast Sales of Nutrition/Staples by Category: Volume 2011-2016
  Table 36 Forecast Sales of Nutrition/Staples by Category: Value 2011-2016
  Table 37 Forecast Sales of Nutrition/Staples by Category: % Volume Growth 2011-2016
  Table 38 Forecast Sales of Nutrition/Staples by Category: % Value Growth 2011-2016
Meal Solutions - Key Trends and Developments
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 39 Sales of Meal Solutions by Category: Volume 2006-2011
  Table 40 Sales of Meal Solutions by Category: Value 2006-2011
  Table 41 Sales of Meal Solutions by Category: % Volume Growth 2006-2011
  Table 42 Sales of Meal Solutions by Category: % Value Growth 2006-2011
  Table 43 Company Shares of Meal Solutions 2006-2010
  Table 44 Brand Shares of Meal Solutions 2007-2010
  Table 45 Forecast Sales of Meal Solutions by Category: Volume 2011-2016
  Table 46 Forecast Sales of Meal Solutions by Category: Value 2011-2016
  Table 47 Forecast Sales of Meal Solutions by Category: % Volume Growth 2011-2016
  Table 48 Forecast Sales of Meal Solutions by Category: % Value Growth 2011-2016
Market Data
  Table 49 Sales of Packaged Food by Category: Volume 2006-2011
  Table 50 Sales of Packaged Food by Category: Value 2006-2011
  Table 51 Sales of Packaged Food by Category: % Volume Growth 2006-2011
  Table 52 Sales of Packaged Food by Category: % Value Growth 2006-2011
  Table 53 Sales of Packaged Food by Region: Value 2006-2011
  Table 54 Sales of Packaged Food by Region: % Value Growth 2006-2011
  Table 55 GBO Shares of Packaged Food 2006-2010
  Table 56 NBO Shares of Packaged Food 2006-2010
  Table 57 NBO Brand Shares of Packaged Food 2007-2010
  Table 58 Penetration of Private Label by Category 2006-2011
  Table 59 Sales of Packaged Food by Distribution Format: % Analysis 2006-2011
  Table 60 Sales of Packaged Food by Category and Distribution Format: % Analysis 2011
  Table 61 Forecast Sales of Packaged Food by Category: Volume 2011-2016
  Table 62 Forecast Sales of Packaged Food by Category: Value 2011-2016
  Table 63 Forecast Sales of Packaged Food by Category: % Volume Growth 2011-2016
  Table 64 Forecast Sales of Packaged Food by Category: % Value Growth 2011-2016
Source
  Summary 11 Research Sources