Wine - Serbia

February 2011 | 24 pages | ID: W84D0D44B68EN
Euromonitor International Ltd

Abstracts

The Serbian government recognised the potential of the wine industry (although many say too late) and after it had passed the Law on Wine in 2009, in 2010 bylaws were passed which enable implementation of law in practice. Serbia has favourable conditions for growing grapes and producing high-quality wines. This law allows production according to harmonised European standards and thus better access for domestic producers to the European market.

Euromonitor International's Wine in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Wine in Serbia
Euromonitor International
March 2011
List of Contents and Tables
Executive Summary
Alcoholic Drinks' Downfall
Law on Beer
Competitive Environment S  Table After Period of Intense M&as
Supermarkets/hypermarkets on the Rise
Signs of Recovery Ahead
Market Background
Legislation
Taxation and Duty Levies
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2010
  Table 1 Typical Wholesaler and Retailer Off-trade Markups by Selected Sectors 2010
  Table 2 Selling Margin of a Typical Beer Brand 2010 (Jelen pivo)
  Table 3 Selling Margin of a Typical Wine Brand 2010 (Vranac)
  Table 4 Selling Margin of a Typical Spirits Brand 2010 (Loza)
Operating Environment
Key New Product Launches
Market Indicators
  Table 5 Retail Consumer Expenditure on Alcoholic Drinks 2005-2010
Market Data
  Table 6 Sales of Alcoholic Drinks by Category: Total Volume 2005-2010
  Table 7 Sales of Alcoholic Drinks by Category: Total Value 2005-2010
  Table 8 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2005-2010
  Table 9 Sales of Alcoholic Drinks by Category: % Total Value Growth 2005-2010
  Table 10 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Volume 2010
  Table 11 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: Value 2010
  Table 12 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Volume 2010
  Table 13 Sales of Alcoholic Drinks by Category by On-trade vs Off-trade Split: % Value 2010
  Table 14 Company Shares of Alcoholic Drinks by Global Brand Owner 2006-2010
  Table 15 Off-trade Sales of Alcoholic Drinks by Distribution Format: % Value Analysis 2010
  Table 16 Off-trade Sales of Alcoholic Drinks by Category and Distribution Format: % Volume Analysis 2010
  Table 17 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2010-2015
  Table 18 Forecast Sales of Alcoholic Drinks by Category: Total Value 2010-2015
  Table 19 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2010-2015
  Table 20 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2010-2015
Definitions
Published Data Comparisons
Summary 2 Research Sources
Bip Beograd Ad
Strategic Direction
Key Facts
Summary 3 BIP Beograd ad: Key Facts
Summary 4 BIP Beograd ad: Operational Indicators
Company Background
Production
Competitive Positioning
  Table 21 Summary3 BIP Beograd ad: Competitive Position 2010
Rubin Ad
Strategic Direction
Key Facts
Summary 5 Rubin AD: Key Facts
Summary 6 Rubin AD: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 7 Rubin AD: Competitive Position 2010
Vinoprodukt-coka Doo
Strategic Direction
Key Facts
Summary 8 Vinoprodukt-Coka doo: Key Facts
Summary 9 Vinoprodukt-Coka doo: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 10 Vinoprodukt-Coka doo: Competitive Position 2010
Headlines
Trends
Production, Imports and Exports
Competitive Landscape
Prospects
Category Data
  Table 22 Sales of Wine by Category: Total Volume 2005-2010
  Table 23 Sales of Wine by Category: Total Value 2005-2010
  Table 24 Sales of Wine by Category: % Total Volume Growth 2005-2010
  Table 25 Sales of Wine by Category: % Total Value Growth 2005-2010
  Table 26 Sales of Wine by On-trade vs Off-trade Split: Volume 2005-2010
  Table 27 Sales of Wine by On-trade vs Off-trade Split: Value 2005-2010
  Table 28 Sales of Wine by On-trade vs Off-trade Split: % Volume Growth 2005-2010
  Table 29 Sales of Wine by On-trade vs Off-trade Split: % Value Growth 2005-2010
  Table 30 Wine Production, Imports and Exports: Total Volume 2004-2009
  Table 31 Forecast Sales of Wine by Category: Total Volume 2010-2015
  Table 32 Forecast Sales of Wine by Category: Total Value 2010-2015
  Table 33 Forecast Sales of Wine by Category: % Total Volume Growth 2010-2015
  Table 34 Forecast Sales of Wine by Category: % Total Value Growth 2010-2015