Wine in Cameroon

June 2024 | 25 pages | ID: W8F3FAC05CCEN
Euromonitor International Ltd

Abstracts

In 2023, total value sales of wine in Cameroon experienced robust growth, fuelled by a consistent increase in imports. Vermouth imports notably surged towards the end of the review period. Sparkling wine, particularly champagne, has seen double-digit growth since 2020, propelling Cameroon to the 44th position globally in champagne imports. This rising trend is attributed to a shift in consumer habits, with more Cameroonians, especially women, embracing wine consumption. Additionally, events now...

Euromonitor International's Wine in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non Alcoholic Wine, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Wine in Cameroon
Euromonitor International
June 2024

LIST OF CONTENTS AND TABLES

WINE IN CAMEROON
KEY DATA FINDINGS

2023 DEVELOPMENTS

A surge in volume driven by imports and changing habits
BVS SA exits, SOFAVINC grapples with challenges
Changes in Cameroon's wine import landscape: Italian triumph, French setback, and the emergence of Belgium
PROSPECTS AND OPPORTUNITIES
Robust growth driven by emerging middle class and strategic industry investments
Rising influence of La Cavй establishments and expanding on-trade channels
A strategic window of opportunity
CATEGORY DATA
Table 1 Sales of Wine by Category: Total Volume 2018-2023
Table 2 Sales of Wine by Category: Total Value 2018-2023
Table 3 Sales of Wine by Category: % Total Volume Growth 2018-2023
Table 4 Sales of Wine by Category: % Total Value Growth 2018-2023
Table 5 Sales of Wine by Off-trade vs On-trade: Volume 2018-2023
Table 6 Sales of Wine by Off-trade vs On-trade: Value 2018-2023
Table 7 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2018-2023
Table 8 Sales of Wine by Off-trade vs On-trade: % Value Growth 2018-2023
Table 9 Forecast Sales of Wine by Category: Total Volume 2023-2028
Table 10 Forecast Sales of Wine by Category: Total Value 2023-2028
Table 11 Forecast Sales of Wine by Category: % Total Volume Growth 2023-2028
Table 12 Forecast Sales of Wine by Category: % Total Value Growth 2023-2028
ALCOHOLIC DRINKS IN CAMEROON
EXECUTIVE SUMMARY
Alcoholic drinks: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
On-trade vs off-trade split
What next for alcoholic drinks?
MARKET BACKGROUND
Legislation
Legal purchasing age and legal drinking age
Drink driving
Advertising
Smoking ban
Opening hours
On-trade establishments
TAXATION AND DUTY LEVIES
Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2023
OPERATING ENVIRONMENT
Contraband/parallel trade
Duty free
Cross-border/private imports
KEY NEW PRODUCT LAUNCHES
Outlook
MARKET INDICATORS
Table 13 Retail Consumer Expenditure on Alcoholic Drinks 2018-2023
MARKET DATA
Table 14 Sales of Alcoholic Drinks by Category: Total Volume 2018-2023
Table 15 Sales of Alcoholic Drinks by Category: Total Value 2018-2023
Table 16 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2018-2023
Table 17 Sales of Alcoholic Drinks by Category: % Total Value Growth 2018-2023
Table 18 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2023
Table 19 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2023
Table 20 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2023
Table 21 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2023
Table 22 GBO Company Shares of Alcoholic Drinks: % Total Volume 2019-2023
Table 23 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2018-2023
Table 24 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2023
Table 25 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2023-2028
Table 26 Forecast Sales of Alcoholic Drinks by Category: Total Value 2023-2028
Table 27 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2023-2028
Table 28 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources