US Wine Market Outlook 2014
The US wine industry has been growing at a fast pace over the past few years, and has established a niche place in the global market. With a total contribution of 7.5% in global wine production, the US is competing with the European countries. The country, however, has outperformed France to become the world’s biggest wine consuming region. Through an effective contribution with states, the US is likely to witness more specific growth in its wine production and consumption.
According to our new research report, “US Wine Market Outlook 2014”, states such as California, Washington, Oregon, and New York are all showcasing a stupendous performance in the wine industry. California held the top spot in terms of wine production in the US, with an aggregate of 90% share by volume, in 2010. The state has also the largest number of wineries in the country. Other states in the US are also making splendid progress in the wine industry by coming up with new strategies and feasible policies.
While analyzing various distribution channels, off-trade significantly represented a major channel for wine, in which supermarkets and specialist retailers held a prominent share. The report, in this context, presents a systematic view of the distribution network for the wine sales. It also includes an in-depth analysis on the consumer behavior that delves down to find out important characteristics in-line with wine purchase. The growth prospects stemming out of the fast growing US wine market have also been analyzed in the report.
In this report, “US Wine Market Outlook 2014”, our researchers have analyzed prudently the US wine market and have taken into account all the key developments in the country and state level. In this way, the report presents a deep insight into the current market scenario and future out-courses of business. The competitive assessment section presents elaborate information about the key active players and defines their role in shaping the US wine industry. Overall, the report is meant to provide a complete source of knowledge and data to clients who want to acquaint themselves with the US wine industry.
According to our new research report, “US Wine Market Outlook 2014”, states such as California, Washington, Oregon, and New York are all showcasing a stupendous performance in the wine industry. California held the top spot in terms of wine production in the US, with an aggregate of 90% share by volume, in 2010. The state has also the largest number of wineries in the country. Other states in the US are also making splendid progress in the wine industry by coming up with new strategies and feasible policies.
While analyzing various distribution channels, off-trade significantly represented a major channel for wine, in which supermarkets and specialist retailers held a prominent share. The report, in this context, presents a systematic view of the distribution network for the wine sales. It also includes an in-depth analysis on the consumer behavior that delves down to find out important characteristics in-line with wine purchase. The growth prospects stemming out of the fast growing US wine market have also been analyzed in the report.
In this report, “US Wine Market Outlook 2014”, our researchers have analyzed prudently the US wine market and have taken into account all the key developments in the country and state level. In this way, the report presents a deep insight into the current market scenario and future out-courses of business. The competitive assessment section presents elaborate information about the key active players and defines their role in shaping the US wine industry. Overall, the report is meant to provide a complete source of knowledge and data to clients who want to acquaint themselves with the US wine industry.
1. ANALYST VIEW
2. GLOBAL WINE INDUSTRY - AN OVERVIEW
3. US IN CONTEXT OF GLOBAL WINE INDUSTRY
3.1 Production
3.2 Consumption
3.3 Import
3.4 Export
4. US WINE INDUSTRY PERFORMANCE
4.1 Production
4.2 Consumption
4.3 Products
4.3.1 Table
4.3.2 Dessert
4.3.3 Champagne/Sparkling
4.4 Color Mix
4.4.1 Red
4.4.2 White
4.4.3 Blush
4.5 Wine Brands
4.5.1 At Restaurant
4.5.2 At Food & Drug Stores
4.6 Provinces
4.6.1 California
4.6.2 Washington
4.6.3 Oregon
4.6.4 New York
4.7 Trade
4.7.1 Import
4.7.2 Export
5. WINE DISTRIBUTION NETWORK
6. CONSUMER BEHAVIOR
6.1 Price Sensitivity
6.2 Consumer Segment by Generation
6.3 Consumer Segment by Gender
6.4 Discount Offers
7. GROWTH PROSPECTS
7.1 Direct to Consumer Wines
7.2 Retail Stores
7.3 Hotel & Restaurants
7.4 Wine Containers
7.5 Online Marketing
8. INDUSTRIAL RESTRAINTS
8.1 Climate Change
8.2 CARE ACT of 2011
8.3 Price Competition
9. COMPETITIVE ASSESSMENT
9.1 Mergers & Acquisitions
9.2 Key Players
9.2.1 E&J Gallo Winery
9.2.2 The Wine Group
9.2.3 Constellation Brands, Inc.
9.2.4 Trinchero Family Estates
9.2.5 Ste Michelle Wine Estates
2. GLOBAL WINE INDUSTRY - AN OVERVIEW
3. US IN CONTEXT OF GLOBAL WINE INDUSTRY
3.1 Production
3.2 Consumption
3.3 Import
3.4 Export
4. US WINE INDUSTRY PERFORMANCE
4.1 Production
4.2 Consumption
4.3 Products
4.3.1 Table
4.3.2 Dessert
4.3.3 Champagne/Sparkling
4.4 Color Mix
4.4.1 Red
4.4.2 White
4.4.3 Blush
4.5 Wine Brands
4.5.1 At Restaurant
4.5.2 At Food & Drug Stores
4.6 Provinces
4.6.1 California
4.6.2 Washington
4.6.3 Oregon
4.6.4 New York
4.7 Trade
4.7.1 Import
4.7.2 Export
5. WINE DISTRIBUTION NETWORK
6. CONSUMER BEHAVIOR
6.1 Price Sensitivity
6.2 Consumer Segment by Generation
6.3 Consumer Segment by Gender
6.4 Discount Offers
7. GROWTH PROSPECTS
7.1 Direct to Consumer Wines
7.2 Retail Stores
7.3 Hotel & Restaurants
7.4 Wine Containers
7.5 Online Marketing
8. INDUSTRIAL RESTRAINTS
8.1 Climate Change
8.2 CARE ACT of 2011
8.3 Price Competition
9. COMPETITIVE ASSESSMENT
9.1 Mergers & Acquisitions
9.2 Key Players
9.2.1 E&J Gallo Winery
9.2.2 The Wine Group
9.2.3 Constellation Brands, Inc.
9.2.4 Trinchero Family Estates
9.2.5 Ste Michelle Wine Estates
LIST OF FIGURES:
Figure 3-1: Global - Wine Production by Region (%), 2010
Figure 3-2: Global - Wine Production by Country (%), 2010
Figure 3-3: Share of US in Global Wine Consumption (2010)
Figure 3-4: Global - Wine Imports by Country (%), 2010
Figure 3-5: Global - Wine Exports by Country (%), 2010
Figure 4-1: Wine Production (Million Gallon), 2009-2014
Figure 4-2: Number of Bonded Wineries (2006-2010)
Figure 4-3: Wine Sales (Millions Gallon), 2008-2014
Figure 4-4: Wine Sales (Billion US$), 2008-2014
Figure 4-5: Wine Sales by Product (%), 2010
Figure 4-6: Table Wine Sales (Million Gallon), 2008-2014
Figure 4-7: Dessert Wine Sales (Million Gallon), 2008-2014
Figure 4-8: Champagne/Sparkling Wine Sales (Million Gallon), 2008-2014
Figure 4-9: Table Wine Consumption by Color Mix (%), 2009
Figure 4-10: Red Table Wine Sales (Million Gallon), 2007-2009
Figure 4-11: White Table Wine Sales (Million Gallon), 2007-2009
Figure 4-12: Blush Table Wine Sales (Million Gallon), 2007-2009
Figure 4-13: California - Number of Bonded Wineries (2006-2010)
Figure 4-14: California - Wine Production (Million Gallon), 2005-2009
Figure 4-15: California - Wine Shipment (Million Gallon), 2006-2010
Figure 4-16: Washington - Number of Wineries (2003-2007)
Figure 4-17: Washington - Wine Grape Production (‘000 Tons), 2006-2010
Figure 4-18: Washington - Wine Grape Production by Color (%), 2010
Figure 4-19: Oregon - Number of Wineries (2006-2010)
Figure 4-20: Oregon - Wine Grape Production (‘000 Tons), 2006-2010
Figure 4-21: Oregon - Wine Sales (Cases), 2006-2010
Figure 4-22: New York - Number of Wineries (2005-2008 & 2010)
Figure 4-23: Wine Imports (Billion US$), 2005-2010
Figure 4-24: Imported & Domestic Wine Consumption by Generation (%), 2009
Figure 4-25: Wine Exports (Million US$), 2006-2010
Figure 4-26: Wine Exports (Million Gallon), 2006-2010
Figure 5-1: Wine Distribution Networks (%), 2010
Figure 6-1: Weekly/Monthly Wine Purchasing Frequency of Core Drinkers by Price Point (%), 2009
Figure 6-2: Weekly/Monthly Wine Purchasing Frequency of Marginal Drinkers by Price Point (%), 2009
Figure 6-3: Wine Industry Revenue by Price Category (%) 1995 & 2006
Figure 6-4: Adult Wine Consumer Segment (%), 2010
Figure 6-5: Core Wine Consumers by Generation (%), 2010
Figure 6-6: Marginal Wine Consumers by Generation (%), 2010
Figure 6-7: Male & Female Wine Drinkers by Generation (%), 2009
Figure 7-1: Market Size of DTC Wine Shipments (Billion US$), 2010 & 2011
Figure 7-2: Average Bottle Price of Key DTC Varietal (US$), 2009-2011
Figure 7-3: Online Wine Purchases (%), 2008 & 2010
Figure 7-4: Online Wine Purchases by Generation (%), 2009
Figure 9-1: Number of M&A Deals in US w.r.t. Americas in Wine Industry (2007-2010)
Figure 3-1: Global - Wine Production by Region (%), 2010
Figure 3-2: Global - Wine Production by Country (%), 2010
Figure 3-3: Share of US in Global Wine Consumption (2010)
Figure 3-4: Global - Wine Imports by Country (%), 2010
Figure 3-5: Global - Wine Exports by Country (%), 2010
Figure 4-1: Wine Production (Million Gallon), 2009-2014
Figure 4-2: Number of Bonded Wineries (2006-2010)
Figure 4-3: Wine Sales (Millions Gallon), 2008-2014
Figure 4-4: Wine Sales (Billion US$), 2008-2014
Figure 4-5: Wine Sales by Product (%), 2010
Figure 4-6: Table Wine Sales (Million Gallon), 2008-2014
Figure 4-7: Dessert Wine Sales (Million Gallon), 2008-2014
Figure 4-8: Champagne/Sparkling Wine Sales (Million Gallon), 2008-2014
Figure 4-9: Table Wine Consumption by Color Mix (%), 2009
Figure 4-10: Red Table Wine Sales (Million Gallon), 2007-2009
Figure 4-11: White Table Wine Sales (Million Gallon), 2007-2009
Figure 4-12: Blush Table Wine Sales (Million Gallon), 2007-2009
Figure 4-13: California - Number of Bonded Wineries (2006-2010)
Figure 4-14: California - Wine Production (Million Gallon), 2005-2009
Figure 4-15: California - Wine Shipment (Million Gallon), 2006-2010
Figure 4-16: Washington - Number of Wineries (2003-2007)
Figure 4-17: Washington - Wine Grape Production (‘000 Tons), 2006-2010
Figure 4-18: Washington - Wine Grape Production by Color (%), 2010
Figure 4-19: Oregon - Number of Wineries (2006-2010)
Figure 4-20: Oregon - Wine Grape Production (‘000 Tons), 2006-2010
Figure 4-21: Oregon - Wine Sales (Cases), 2006-2010
Figure 4-22: New York - Number of Wineries (2005-2008 & 2010)
Figure 4-23: Wine Imports (Billion US$), 2005-2010
Figure 4-24: Imported & Domestic Wine Consumption by Generation (%), 2009
Figure 4-25: Wine Exports (Million US$), 2006-2010
Figure 4-26: Wine Exports (Million Gallon), 2006-2010
Figure 5-1: Wine Distribution Networks (%), 2010
Figure 6-1: Weekly/Monthly Wine Purchasing Frequency of Core Drinkers by Price Point (%), 2009
Figure 6-2: Weekly/Monthly Wine Purchasing Frequency of Marginal Drinkers by Price Point (%), 2009
Figure 6-3: Wine Industry Revenue by Price Category (%) 1995 & 2006
Figure 6-4: Adult Wine Consumer Segment (%), 2010
Figure 6-5: Core Wine Consumers by Generation (%), 2010
Figure 6-6: Marginal Wine Consumers by Generation (%), 2010
Figure 6-7: Male & Female Wine Drinkers by Generation (%), 2009
Figure 7-1: Market Size of DTC Wine Shipments (Billion US$), 2010 & 2011
Figure 7-2: Average Bottle Price of Key DTC Varietal (US$), 2009-2011
Figure 7-3: Online Wine Purchases (%), 2008 & 2010
Figure 7-4: Online Wine Purchases by Generation (%), 2009
Figure 9-1: Number of M&A Deals in US w.r.t. Americas in Wine Industry (2007-2010)
LIST OF TABLES:
Table 4-1: Top 10 States for Consumption of Sparkling Wine/ Champagne (Cases), 2009
Table 4-2: Top 15 Wine Brands in Restaurants (2010)
Table 4-3: Top 20 Table Wine Brands
Table 4-4: California - Wine Industry Statistics (2010)
Table 4-5: Washington - Wine Grape Production by Variety (Tons), 2009 & 2010
Table 4-6: Oregon - Wine Grape Production by Variety (Tons), 2009 & 2010
Table 4-7: Oregon - Wine Sales by Variety and Wine Type (Cases), 2009 & 2010
Table 4-8: Wine Imports by Country (‘000 US$), 2008 & 2009
Table 4-9: Wine Exports by Country (%), 2010
Table 6-1: Comparison of Key Flash Sites in Winery Retail
Table 9-1: Top Ten Domestic Wine & Spirits Producers
Table 4-1: Top 10 States for Consumption of Sparkling Wine/ Champagne (Cases), 2009
Table 4-2: Top 15 Wine Brands in Restaurants (2010)
Table 4-3: Top 20 Table Wine Brands
Table 4-4: California - Wine Industry Statistics (2010)
Table 4-5: Washington - Wine Grape Production by Variety (Tons), 2009 & 2010
Table 4-6: Oregon - Wine Grape Production by Variety (Tons), 2009 & 2010
Table 4-7: Oregon - Wine Sales by Variety and Wine Type (Cases), 2009 & 2010
Table 4-8: Wine Imports by Country (‘000 US$), 2008 & 2009
Table 4-9: Wine Exports by Country (%), 2010
Table 6-1: Comparison of Key Flash Sites in Winery Retail
Table 9-1: Top Ten Domestic Wine & Spirits Producers
