RTD Tea in Hungary

Date: February 22, 2017
Pages: 36
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: R3876168AD4EN
Leaflet:

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RTD tea has continued to project an image showing that ice tea cannot only be consumed in summer but is a healthy freshener that can pamper consumers at any time. Thanks to the interesting exotic flavours and seasonal products, especially winter flavours, consumers have started to consume RTD tea on many occasions and RTD tea remains a dynamically growing category in soft drinks. However, growth slowed down a bit in 2016 compared to the previous years, mainly because of good performance of other...

Euromonitor International's RTD Tea in Hungary report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the RTD Tea market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Off-trade Sales of RTD Tea by Category: Volume 2011-2016
  Table 2 Off-trade Sales of RTD Tea by Category: Value 2011-2016
  Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2011-2016
  Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2011-2016
  Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2011-2016
  Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2012-2016
  Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2013-2016
  Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2012-2016
  Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2013-2016
  Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2016-2021
  Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2016-2021
  Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2016-2021
  Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2016-2021
Magyarvíz Kft in Soft Drinks (hungary)
Strategic Direction
Key Facts
  Summary 1 Magyarvíz Kft: Key Facts
  Summary 2 Magyarvíz Kft: Operational Indicators
Competitive Positioning
  Summary 3 Magyarvíz Kft: Competitive Position 2016
Márka Kft in Soft Drinks (hungary)
Strategic Direction
Key Facts
  Summary 4 Márka Kft: Key Facts
  Summary 5 Márka Kft: Operational Indicators
Competitive Positioning
  Summary 6 Márka Kft: Competitive Position 2016
Maspex Olympos Kft in Soft Drinks (hungary)
Strategic Direction
Key Facts
  Summary 7 Maspex Olympos Kft: Key Facts
  Summary 8 Maspex Olympos Kft: Operational Indicators
Competitive Positioning
  Summary 9 Maspex Olympos Kft: Competitive Position 2016
Sió-eckes Kft in Soft Drinks (hungary)
Strategic Direction
Key Facts
  Summary 10 Sió-Eckes Kft: Key Facts
  Summary 11 Sió-Eckes Kft: Operational Indicators
Competitive Positioning
  Summary 12 Sió-Eckes Kft: Competitive Position 2016
Executive Summary
Increasing Spending Power Positively Affects Soft Drinks
Strong Demand for Healthy Thirst Quenchers
Soft Drinks Is Stably Led by Multinationals
New Products Focus on Complex Flavours and Reducing Sugar
Soft Drinks Sales Expected To Continue Growth Path
Key Trends and Developments
Private Label Developments Differ Amongst Soft Drink Categories
Thirst Quenchers, Sweeteners, Costs
Small Shops Perform Well in Soft Drinks
Market Data
  Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
  Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
  Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
  Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
  Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
  Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
  Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
  Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
  Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
  Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
  Table 24 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
  Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
  Table 26 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
  Table 27 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
  Table 28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
  Table 29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
  Table 30 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
  Table 31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
  Table 32 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
  Table 33 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
  Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
  Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
  Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
  Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
  Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
  Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
  Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
  Table 41 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
  Table 42 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
  Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
  Table 44 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Hungary
Definitions
Sources
  Summary 13 Research Sources
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