RTD Tea in Hong Kong, China

April 2024 | 29 pages | ID: R961DB7EBF2EN
Euromonitor International Ltd

Abstracts

The lifting of COVID-19 restrictions has had a significant impact on the city, leading to a resumption of foot traffic and an increase in tourist flows. As a result, there has been a noticeable rise in impulse beverage purchases, particularly among local consumers who are eager to embrace an active lifestyle and spend greater time outdoors after the prolonged lockdown during the pandemic.

Euromonitor International's RTD Tea in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Carbonated RTD Tea and Kombucha, Still RTD Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the RTD Tea market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

RTD Tea in Hong Kong, China
Euromonitor International
May 2024

LIST OF CONTENTS AND TABLES

RTD TEA IN HONG KONG, CHINA
KEY DATA FINDINGS

2023 DEVELOPMENTS

Revitalised city and active lifestyles drive sales growth of RTD tea in 2023
Carbonated RTD tea and kombucha gains momentum as Hong Kong embraces healthy and active lifestyles
Vitasoy revitalises brand image and leads RTD tea with refreshing appeal
PROSPECTS AND OPPORTUNITIES
Promising growth for RTD tea amid external challenges
New laws suggest a future threat to plastic packaging
Balancing channel dynamics and competition for sustainable growth
CATEGORY DATA
Table 1 Off-trade Sales of RTD Tea by Category: Volume 2018-2023
Table 2 Off-trade Sales of RTD Tea by Category: Value 2018-2023
Table 3 Off-trade Sales of RTD Tea by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of RTD Tea by Category: % Value Growth 2018-2023
Table 5 Leading Flavours for Off-trade RTD Tea: % Volume 2018-2023
Table 6 NBO Company Shares of Off-trade RTD Tea: % Volume 2019-2023
Table 7 LBN Brand Shares of Off-trade RTD Tea: % Volume 2020-2023
Table 8 NBO Company Shares of Off-trade RTD Tea: % Value 2019-2023
Table 9 LBN Brand Shares of Off-trade RTD Tea: % Value 2020-2023
Table 10 Forecast Off-trade Sales of RTD Tea by Category: Volume 2023-2028
Table 11 Forecast Off-trade Sales of RTD Tea by Category: Value 2023-2028
Table 12 Forecast Off-trade Sales of RTD Tea by Category: % Volume Growth 2023-2028
Table 13 Forecast Off-trade Sales of RTD Tea by Category: % Value Growth 2023-2028
SOFT DRINKS IN HONG KONG, CHINA
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 15 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 17 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 19 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 21 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 23 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 24 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 25 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 26 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 27 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 28 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 29 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 30 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 31 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 32 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 33 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 34 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 40 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 42 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 44 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 45 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in Hong Kong, China
DISCLAIMER
SOURCES
Summary 1 Research Sources