LVMH in Wines (World)

March 2012 | 33 pages | ID: L291BB5E237EN
Euromonitor International Ltd

Abstracts

LVMH’s wines and champagnes are an impressive image-making and income-generating business, which is returning to growth after a recessionary downturn. The main challenge ahead for the company is to maintain its highest-margin business despite its heavy exposure to vulnerable markets. Could this be done in emerging markets with no champagne-drinking culture? And would the growth of other sparkling wine turn out to be a threat to its core money-makers?

This is the new descriptor.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wine market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Market and Category Assessment
Brand Strategy
Operations
Recommendations