The 2011 Leading Food and Beverage Companies Marketing Tactics

September 2011 | 65 pages | ID: LFB8BA00028EN
Venture Planning Group

Abstracts

For each company, the analysis presents:

• Sales force in the U.S. and international markets.
• Distribution strategies.
• Promotional tactics.
• Innovative packaging approaches.

The companies analyzed in the report: Cargill, Coca-Cola, ConAgra, Diageo, Kraft, Mars, Nestle, PepsiCo, Tyson, and Unilever.

Contains 65 pages