Global Functional Drinks Opportunities

February 2010 | 73 pages | ID: GD6AEBCE9B8EN
Euromonitor International Ltd

Abstracts

Over the past few years, of all the soft drinks categories, Functional Drinks has experienced the most dynamic growth. As Functional Drinks reach maturity, the lowest-lying fruit has already been picked. Historically, the US has accounted for some 60% of global growth. Where will the growth come from in the future? This report aims to identify markets and brands for Functional Drinks that offer the greatest growth opportunities. The report places greater emphasis on per capita volume than absolu...

Euromonitor International's Global Functional Drinks Opportunities market report offers a comprehensive guide to the size and shape of the soft drinks market at an international level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Why buy this report?

• Get a detailed picture of the soft drinks industry;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Introduction
Global Functional Drinks Market Status
Global Sports Drinks Opportunity Markets
Developing Sports Drinks Opportunities
Focus on Sports Drinks West European Strategic Opportunities
Global Energy Drinks Opportunity Markets
Developing Energy Drinks Opportunities
Focus on Energy Drinks East European Strategic Opportunities
Global Functional Waters Opportunities
Report Definitions