Functional Drinks - India
The economic downturn of 2009 had a negative impact on the functional drinks category. Functional drinks is regarded as a non-essential product type by consumers, and as people tightened their purse strings grow rates slowed significantly. Off-trade current value sales grew by 48% in 2009, much slower than the review period CAGR.
Euromonitor International's Functional Drinks in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage:Elixirs, Energy Drinks, Sports Drinks
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Euromonitor International's Functional Drinks in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage:Elixirs, Energy Drinks, Sports Drinks
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town and Santiago and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Executive Summary
Soft Drinks Witnesses Healthy Growth in India
Manufacturers Diversify on A Health and Wellness Platform
Coca-Cola India Continues To Lead Soft Drinks
Marginal Slowdown in Supermarkets/hypermarkets
Soft Drinks Is Expected To Record Healthy Sales Growth in the Forecast Period
Key Trends and Developments
Consumer Demand for 'healthier' Beverages Drives the Industry
Soft Drinks Remains Vibrant
Coca-Cola India Retains Leadership, While Domestic Players Grow
Advertising Campaigns Appeal To A Wide Range of Consumers
More Experimental Flavours Are Introduced To India
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Trends
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2004-2009
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2004-2009
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2004-2009
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2004-2009
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2009
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2009
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2009
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2004-2009
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2004-2009
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2004-2009
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2004-2009
Table 13 Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2004-2009
Table 14 Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2004-2009
Table 15 Off-trade Sales of Soft Drinks (as sold) by Region: Value 2004-2009
Table 16 Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2004-2009
Table 17 Off-trade Sales of Soft Drinks (as sold) by Rural-Urban Split % Analysis 2009
Table 18 On-trade Sales of Soft Drinks (as sold) by Region: Volume 2004-2009
Table 19 On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2004-2009
Table 20 Company Shares of Soft Drinks (RTD) by Total Volume 2005-2009
Table 21 Brand Shares of Soft Drinks (RTD) by Total Volume 2006-2009
Table 22 Company Shares of On-trade Soft Drinks (RTD) by Volume 2005-2009
Table 23 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2006-2009
Table 24 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2009
Table 25 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2006-2009
Table 26 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2009
Table 27 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2006-2009
Table 28 Company Shares of Off-trade Soft Drinks by Value 2005-2009
Table 29 Brand Shares of Off-trade Soft Drinks by Value 2006-2009
Table 30 Penetration of Private Label (as sold) by Sector by Volume 2004-2009
Table 31 Penetration of Private Label by Sector by Value 2004-2009
Table 32 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2009
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2009-2014
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2009-2014
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 37 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009-2014
Table 38 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2009-2014
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009-2014
Table 42 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2009-2014
Table 43 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2009-2014
Table 44 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2009-2014
Table 45 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Value 2009-2014
Table 46 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2009-2014
Table 47 Forecast On-trade Sales of Soft Drinks (as sold) by Region: Volume 2009-2014
Table 48 Forecast On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2009-2014
Appendix
Fountain Sales in India
Data
Table 49 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2004-2009
Table 50 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2004-2009
Table 51 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2009
Table 52 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2006-2009
Table 53 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2009
Table 54 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2006-2009
Table 55 Company Shares of Concentrates (RTD) by Off-trade Volume 2005-2009
Table 56 Brand Shares of Concentrates (RTD) by Off-trade Volume 2006-2009
Table 57 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2009-2014
Table 58 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2009-2014
Definitions
Summary 1 Research Sources
Coca-Cola India Pvt Ltd
Strategic Direction
Key Facts
Summary 2 Coca-Cola India Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Coca-Cola India Pvt Ltd: Competitive Position 2009
Dabur India Ltd
Strategic Direction
Key Facts
Summary 4 Dabur India Ltd: Key Facts
Summary 5 Dabur India Ltd: Operational Indicators
Company Background
Production
Summary 6 Dabur India Ltd: Production Statistics 2008
Competitive Positioning
Summary 7 Dabur India Ltd: Competitive Position 2009
Hamdard (wakf) Laboratories
Strategic Direction
Key Facts
Summary 8 Hamdard (Wakf) Laboratories: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 Hamdard (Wakf) Laboratories: Competitive Position 2009
Mount Everest Mineral Waters Ltd
Strategic Direction
Key Facts
Summary 10 Mount Everest Mineral Waters Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 11 Mount Everest Mineral Waters Ltd: Competitive Position 2009
Parle Agro Pvt Ltd
Strategic Direction
Key Facts
Summary 12 Parle Agro Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Parle Agro Pvt Ltd: Competitive Position 2009
Parle Bisleri Ltd
Strategic Direction
Key Facts
Summary 14 Parle Bisleri Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 15 Parle Bisleri Ltd: Competitive Position 2009
PepsiCo India Holdings Pvt Ltd
Strategic Direction
Key Facts
Summary 16 PepsiCo India Holdings Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 17 PepsiCo India Holdings Pvt Ltd: Competitive Position 2009
Pioma Industries Ltd
Strategic Direction
Key Facts
Summary 18 Pioma Industries Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 19 Pioma Industries Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 59 Off-trade Sales of Functional Drinks by Subsector: Volume 2005-2009
Table 60 Off-trade Sales of Functional Drinks by Subsector: Value 2005-2009
Table 61 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2005-2009
Table 62 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2005-2009
Table 63 Leading Flavours for Functional Drinks: % Volume Breakdown 2004-2009
Table 64 Company Shares of Functional Drinks by Off-trade Volume 2005-2009
Table 65 Brand Shares of Functional Drinks by Off-trade Volume 2006-2009
Table 66 Company Shares of Functional Drinks by Off-trade Value 2005-2009
Table 67 Brand Shares of Functional Drinks by Off-trade Value 2006-2009
Table 68 Forecast Off-trade Sales of Functional Drinks by Subsector: Volume 2009-2014
Table 69 Forecast Off-trade Sales of Functional Drinks by Subsector: Value 2009-2014
Table 70 Forecast Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2009-2014
Table 71 Forecast Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2009-2014
Table 72 Still vs Carbonated Functional Drinks % Off-trade Volume 2005-2009
Soft Drinks Witnesses Healthy Growth in India
Manufacturers Diversify on A Health and Wellness Platform
Coca-Cola India Continues To Lead Soft Drinks
Marginal Slowdown in Supermarkets/hypermarkets
Soft Drinks Is Expected To Record Healthy Sales Growth in the Forecast Period
Key Trends and Developments
Consumer Demand for 'healthier' Beverages Drives the Industry
Soft Drinks Remains Vibrant
Coca-Cola India Retains Leadership, While Domestic Players Grow
Advertising Campaigns Appeal To A Wide Range of Consumers
More Experimental Flavours Are Introduced To India
Territory Key Trends and Developments
East and Northeast India
North India
South India
West India
Rural Vs Urban Key Trends and Developments
Trends
Market Data
Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2004-2009
Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2004-2009
Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2004-2009
Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2004-2009
Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009
Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2009
Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2009
Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2009
Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2004-2009
Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2004-2009
Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2004-2009
Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2004-2009
Table 13 Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2004-2009
Table 14 Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2004-2009
Table 15 Off-trade Sales of Soft Drinks (as sold) by Region: Value 2004-2009
Table 16 Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2004-2009
Table 17 Off-trade Sales of Soft Drinks (as sold) by Rural-Urban Split % Analysis 2009
Table 18 On-trade Sales of Soft Drinks (as sold) by Region: Volume 2004-2009
Table 19 On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2004-2009
Table 20 Company Shares of Soft Drinks (RTD) by Total Volume 2005-2009
Table 21 Brand Shares of Soft Drinks (RTD) by Total Volume 2006-2009
Table 22 Company Shares of On-trade Soft Drinks (RTD) by Volume 2005-2009
Table 23 Brand Shares of On-trade Soft Drinks (RTD) by Volume 2006-2009
Table 24 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2005-2009
Table 25 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2006-2009
Table 26 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2005-2009
Table 27 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2006-2009
Table 28 Company Shares of Off-trade Soft Drinks by Value 2005-2009
Table 29 Brand Shares of Off-trade Soft Drinks by Value 2006-2009
Table 30 Penetration of Private Label (as sold) by Sector by Volume 2004-2009
Table 31 Penetration of Private Label by Sector by Value 2004-2009
Table 32 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2009
Table 33 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2009-2014
Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2009-2014
Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 37 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009-2014
Table 38 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2009-2014
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2009-2014
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2009-2014
Table 41 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2009-2014
Table 42 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2009-2014
Table 43 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Volume 2009-2014
Table 44 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2009-2014
Table 45 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: Value 2009-2014
Table 46 Forecast Off-trade Sales of Soft Drinks (as sold) by Region: % Value Growth 2009-2014
Table 47 Forecast On-trade Sales of Soft Drinks (as sold) by Region: Volume 2009-2014
Table 48 Forecast On-trade Sales of Soft Drinks (as sold) by Region: % Volume Growth 2009-2014
Appendix
Fountain Sales in India
Data
Table 49 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2004-2009
Table 50 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2004-2009
Table 51 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2005-2009
Table 52 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2006-2009
Table 53 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2005-2009
Table 54 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2006-2009
Table 55 Company Shares of Concentrates (RTD) by Off-trade Volume 2005-2009
Table 56 Brand Shares of Concentrates (RTD) by Off-trade Volume 2006-2009
Table 57 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2009-2014
Table 58 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2009-2014
Definitions
Summary 1 Research Sources
Coca-Cola India Pvt Ltd
Strategic Direction
Key Facts
Summary 2 Coca-Cola India Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 3 Coca-Cola India Pvt Ltd: Competitive Position 2009
Dabur India Ltd
Strategic Direction
Key Facts
Summary 4 Dabur India Ltd: Key Facts
Summary 5 Dabur India Ltd: Operational Indicators
Company Background
Production
Summary 6 Dabur India Ltd: Production Statistics 2008
Competitive Positioning
Summary 7 Dabur India Ltd: Competitive Position 2009
Hamdard (wakf) Laboratories
Strategic Direction
Key Facts
Summary 8 Hamdard (Wakf) Laboratories: Key Facts
Company Background
Production
Competitive Positioning
Summary 9 Hamdard (Wakf) Laboratories: Competitive Position 2009
Mount Everest Mineral Waters Ltd
Strategic Direction
Key Facts
Summary 10 Mount Everest Mineral Waters Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 11 Mount Everest Mineral Waters Ltd: Competitive Position 2009
Parle Agro Pvt Ltd
Strategic Direction
Key Facts
Summary 12 Parle Agro Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 13 Parle Agro Pvt Ltd: Competitive Position 2009
Parle Bisleri Ltd
Strategic Direction
Key Facts
Summary 14 Parle Bisleri Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 15 Parle Bisleri Ltd: Competitive Position 2009
PepsiCo India Holdings Pvt Ltd
Strategic Direction
Key Facts
Summary 16 PepsiCo India Holdings Pvt Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 17 PepsiCo India Holdings Pvt Ltd: Competitive Position 2009
Pioma Industries Ltd
Strategic Direction
Key Facts
Summary 18 Pioma Industries Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 19 Pioma Industries Ltd: Competitive Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 59 Off-trade Sales of Functional Drinks by Subsector: Volume 2005-2009
Table 60 Off-trade Sales of Functional Drinks by Subsector: Value 2005-2009
Table 61 Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2005-2009
Table 62 Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2005-2009
Table 63 Leading Flavours for Functional Drinks: % Volume Breakdown 2004-2009
Table 64 Company Shares of Functional Drinks by Off-trade Volume 2005-2009
Table 65 Brand Shares of Functional Drinks by Off-trade Volume 2006-2009
Table 66 Company Shares of Functional Drinks by Off-trade Value 2005-2009
Table 67 Brand Shares of Functional Drinks by Off-trade Value 2006-2009
Table 68 Forecast Off-trade Sales of Functional Drinks by Subsector: Volume 2009-2014
Table 69 Forecast Off-trade Sales of Functional Drinks by Subsector: Value 2009-2014
Table 70 Forecast Off-trade Sales of Functional Drinks by Subsector: % Volume Growth 2009-2014
Table 71 Forecast Off-trade Sales of Functional Drinks by Subsector: % Value Growth 2009-2014
Table 72 Still vs Carbonated Functional Drinks % Off-trade Volume 2005-2009
