Fast Food in Morocco

Date: May 9, 2016
Pages: 36
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: FCED61F8BC9EN
Leaflet:

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Fast food in Morocco is becoming very popular amongst consumers in all income and age groups. In addition consumers lead hectic lifestyles, with little time to cook and thus they opt for easy-to-consume options, in particular fast food. The expansion of strong international groups, such as First Restaurant International with its McDonalds brand, supported growth in 2015. Many other brands also expanded in the country, including Burger King and Wok to Walk in Asian fast food.

Euromonitor International's Fast Food in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Chained Fast Food, Fast Food by Fast Casual vs Non-Fast Casual, Fast Food by Type, Independent Fast Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fast Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Fast Food by Category: Units/Outlets 2010-2015
  Table 2 Sales in Fast Food by Category: Number of Transactions 2010-2015
  Table 3 Sales in Fast Food by Category: Foodservice Value 2010-2015
  Table 4 Fast Food by Category: % Units/Outlets Growth 2010-2015
  Table 5 Sales in Fast Food by Category: % Transaction Growth 2010-2015
  Table 6 Sales in Fast Food by Category: % Foodservice Value Growth 2010-2015
  Table 7 Fast Food by Casual vs Non-Casual: Units/Outlets 2010-2015
  Table 8 Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2010-2015
  Table 9 Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2010-2015
  Table 10 Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2010-2015
  Table 11 Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2010-2015
  Table 12 Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2010-2015
  Table 13 GBO Company Shares in Chained Fast Food: % Foodservice Value 2011-2015
  Table 14 GBN Brand Shares in Chained Fast Food: % Foodservice Value 2012-2015
  Table 15 Forecast Fast Food by Category: Units/Outlets 2015-2020
  Table 16 Forecast Sales in Fast Food by Category: Number of Transactions 2015-2020
  Table 17 Forecast Sales in Fast Food by Category: Foodservice Value 2015-2020
  Table 18 Forecast Fast Food by Category: % Units/Outlets Growth 2015-2020
  Table 19 Forecast Sales in Fast Food by Category: % Transaction Growth 2015-2020
  Table 20 Forecast Sales in Fast Food by Category: % Foodservice Value Growth 2015-2020
  Table 21 Forecast Fast Food by Casual vs Non-Casual: Units/Outlets 2015-2020
  Table 22 Forecast Sales in Fast Food by Casual vs Non-Casual: Number of Transactions 2015-2020
  Table 23 Forecast Sales in Fast Food by Casual vs Non-Casual: Foodservice Value 2015-2020
  Table 24 Forecast Fast Food by Casual vs Non-Casual: % Units/Outlets Growth 2015-2020
  Table 25 Forecast Sales in Fast Food by Casual vs Non-Casual: % Transaction Growth 2015-2020
  Table 26 Forecast Sales in Fast Food by Casual vs Non-Casual: % Foodservice Value Growth 2015-2020
First Restaurant International in Consumer Foodservice (morocco)
Strategic Direction
Key Facts
  Summary 1 First Restaurant International: Key Facts
  Summary 2 First Restaurant International: Operational Indicators
Suppliers
Competitive Positioning
  Summary 3 First Restaurant International: Competitive Position 2015
Groupe Venezia Ice in Consumer Foodservice (morocco)
Strategic Direction
Key Facts
  Summary 4 Group Venezia Ice: Key Facts
  Summary 5 Group Venezia Ice: Operational Indicators
Suppliers
Competitive Positioning
  Summary 6 Group Venezia Ice: Competitive Position 2015
La Grillardière SA in Consumer Foodservice (morocco)
Strategic Direction
Key Facts
  Summary 7 La Grillardière SA: Key Facts
  Summary 8 La Grillardière SA: Operational Indicators
Suppliers
Competitive Positioning
  Summary 9 La Grillardière SA: Competitive Position 2015
La Société Mawarid Marocaine in Consumer Foodservice (morocco)
Strategic Direction
Key Facts
  Summary 10 La Societé Mawarid Marocaine: Key Facts
  Summary 11 La Société Mawarid Marocaine: Operational Indicators
Suppliers
Competitive Positioning
  Summary 12 La Societé Mawarid Marocaine: Competitive Position 2015
Executive Summary
Consumer Foodservice Continues To Record Healthy Growth
100% Home DELIVERY/TAKEAWAY Records Rapid Growth
First Restaurant International Continues To Lead Consumer Foodservice
Retail and Travel Locations Record Rapid Growth
Consumer Foodservice Set To Record Positive Growth Over the Forecast Period
Key Trends and Developments
Retail and Travel Locations Gain Share Over Standalone Locations in 2015
Healthy Food Is Expected To Be One of the Factors To Drive Sales Over the Forecast Period
Growing Delivery Services in Morocco Boost Sales of Consumer Foodservice
the Economy of Morocco
Operating Environment
Franchising
Market Data
  Table 27 Units, Transactions and Value Sales in Consumer Foodservice 2010-2015
  Table 28 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2010-2015
  Table 29 Consumer Foodservice by Independent vs Chained: Units/Outlets 2015
  Table 30 Sales in Consumer Foodservice by Eat-in/Home Delivery/Takeaway/Drive-Through: % Foodservice Value 2015
  Table 31 Sales in Consumer Foodservice by Food vs Drinks Split: % Foodservice Value 2015
  Table 32 Sales in Consumer Foodservice by Online/Offline Ordering: % Foodservice Value 2015
  Table 33 Sales in Consumer Foodservice by Location: % Foodservice Value 2010-2015
  Table 34 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2011-2015
  Table 35 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2012-2015
  Table 36 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2015
  Table 37 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2015-2020
  Table 38 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2015-2020
Sources
  Summary 13 Research Sources












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