Concentrates in Cameroon

January 2024 | 29 pages | ID: C55EC358562EN
Euromonitor International Ltd

Abstracts

Concentrates, and in particular liquid concentrates, rank among the highest-priced beverages in Cameroon. Moreover, imported variants command an even higher price point compared to local counterparts, averaging nearly 1.5 times more. This elevated pricing, combined with the prevalence of affordable carbonated drinks, has severely restricted the potential for growth in both volume and value for concentrates. As such, volume growth is expected to be limited in 2023. The picture is even more negati...

Euromonitor International's Concentrates in Cameroon report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Liquid Concentrates, Powder Concentrates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Concentrates market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Concentrates in Cameroon
Euromonitor International
May 2024

LIST OF CONTENTS AND TABLES

CONCENTRATES IN CAMEROON
KEY DATA FINDINGS

2023 DEVELOPMENTS

Limited volume growth in 2023
Private label accounts for most volume sales
Lack of promotion further stymies growth
PROSPECTS AND OPPORTUNITIES
Supermarkets poised to gain dominance over forecast period
Expanding use of liquid concentrates creates opportunities for growth
Health concerns restrict concentrates
CATEGORY DATA
Concentrates Conversions
Summary 1 ncentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 3 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Off-trade Concentrates (RTD): % Volume 2019-2023
Table 6 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 7 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 8 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 9 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 10 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 11 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 12 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 15 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 16 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
SOFT DRINKS IN CAMEROON
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture

2023 KEY TRENDS

Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 18 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 22 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 24 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 26 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 27 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 28 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 29 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 30 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 31 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 32 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 33 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 34 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 35 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 36 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 38 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 41 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 42 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 43 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 44 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 2 Research Sources