Concentrates in Germany
Concentrates is set to witness a boost to off-trade RTD volume sales in 2023, primarily driven by the increased household penetration of countertop soda-making machines such as SodaStream. More consumers are now choosing to prepare their own drinks at home, including classic carbonates, RTD tea variants, and energy-boosting drinks. The trend of preparing cocktails at home is also contributing to the growing popularity of concentrates. A key factor contributing to this trend is the strong focus o...
Euromonitor International's Concentrates in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Liquid Concentrates, Powder Concentrates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Concentrates in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2019-2023), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Liquid Concentrates, Powder Concentrates.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Concentrates market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Concentrates in Germany
Euromonitor International
May 2024
LIST OF CONTENTS AND TABLES
CONCENTRATES IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Home mixing trend fuelled by demand for packaging-saving solutions
Increasing brand activity and innovation
Polarisation: Private label vs premium
PROSPECTS AND OPPORTUNITIES
Innovation set to drive success through reducing sugar and packaging
Hydration in new formats
Inflation: Challenges and opportunities
CATEGORY DATA
Concentrates conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 3 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 5 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 6 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 7 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 8 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 9 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 10 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 11 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 12 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 15 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
SOFT DRINKS IN GERMANY
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture
2023 KEY TRENDS
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 30 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2019-2023
Table 31 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2020-2023
Table 32 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2019-2023
Table 33 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2020-2023
Table 34 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 35 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 36 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 37 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 38 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 39 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 41 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 47 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 49 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 50 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 51 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in Germany
Trends
DISCLAIMER
SOURCES
Summary 2 Research Sources
Euromonitor International
May 2024
LIST OF CONTENTS AND TABLES
CONCENTRATES IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Home mixing trend fuelled by demand for packaging-saving solutions
Increasing brand activity and innovation
Polarisation: Private label vs premium
PROSPECTS AND OPPORTUNITIES
Innovation set to drive success through reducing sugar and packaging
Hydration in new formats
Inflation: Challenges and opportunities
CATEGORY DATA
Concentrates conversions
Summary 1 Concentrates Conversion Factors for Ready-to-Drink (RTD) Format
Table 1 Off-trade Sales of Concentrates (RTD) by Category: Volume 2018-2023
Table 2 Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2018-2023
Table 3 Off-trade Sales of Concentrates by Category: Value 2018-2023
Table 4 Off-trade Sales of Concentrates by Category: % Value Growth 2018-2023
Table 5 LBN Brand Shares of Off-trade Concentrates (RTD): % Volume 2020-2023
Table 6 NBO Company Shares of Off-trade Concentrates: % Value 2019-2023
Table 7 LBN Brand Shares of Off-trade Concentrates: % Value 2020-2023
Table 8 NBO Company Shares of Off-trade Liquid Concentrates (RTD): % Volume 2019-2023
Table 9 LBN Brand Shares of Off-trade Liquid Concentrates (RTD): % Volume 2020-2023
Table 10 NBO Company Shares of Off-trade Powder Concentrates (RTD): % Volume 2019-2023
Table 11 LBN Brand Shares of Off-trade Powder Concentrates (RTD): % Volume 2020-2023
Table 12 Forecast Off-trade Sales of Concentrates (RTD) by Category: Volume 2023-2028
Table 13 Forecast Off-trade Sales of Concentrates (RTD) by Category: % Volume Growth 2023-2028
Table 14 Forecast Off-trade Sales of Concentrates by Category: Value 2023-2028
Table 15 Forecast Off-trade Sales of Concentrates by Category: % Value Growth 2023-2028
SOFT DRINKS IN GERMANY
EXECUTIVE SUMMARY
Soft drinks in 2023: The big picture
2023 KEY TRENDS
Competitive landscape
Retailing developments
Foodservice vs retail split
What next for soft drinks?
MARKET DATA
Table 16 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2018-2023
Table 17 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2018-2023
Table 18 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2018-2023
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2018-2023
Table 20 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2023
Table 21 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2023
Table 22 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2023
Table 23 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2023
Table 24 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2018-2023
Table 25 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2018-2023
Table 26 Off-trade Sales of Soft Drinks by Category: Value 2018-2023
Table 27 Off-trade Sales of Soft Drinks by Category: % Value Growth 2018-2023
Table 28 Sales of Soft Drinks by Total Fountain On-trade: Volume 2018-2023
Table 29 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2018-2023
Table 30 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2019-2023
Table 31 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2020-2023
Table 32 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2019-2023
Table 33 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2020-2023
Table 34 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2019-2023
Table 35 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2020-2023
Table 36 NBO Company Shares of Off-trade Soft Drinks: % Value 2019-2023
Table 37 LBN Brand Shares of Off-trade Soft Drinks: % Value 2020-2023
Table 38 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2018-2023
Table 39 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2018-2023
Table 40 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2018-2023
Table 41 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2023
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2023-2028
Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2023-2028
Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2023-2028
Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2023-2028
Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2023-2028
Table 47 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2023-2028
Table 48 Forecast Off-trade Sales of Soft Drinks by Category: Value 2023-2028
Table 49 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2023-2028
Table 50 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2023-2028
Table 51 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2023-2028
APPENDIX
Fountain sales in Germany
Trends
DISCLAIMER
SOURCES
Summary 2 Research Sources