Coffee in Bulgaria

Date: May 23, 2011
Pages: 25
Price:
US$ 900.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: C8E6589B963EN
Leaflet:

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After enjoying years of unrivalled growth within hot drinks, coffee finally recorded negative development in 2010. Although Bulgarians are heavy coffee drinkers, the economic downturn with rising unemployment rates, fear of impending job losses and the desire to be rational when shopping prompted consumers to cut down on coffee drinking or to favour cheap brands or unpackaged coffee. Additionally, while Euromonitor International’s data excludes institutional sales, redundancies in many...

Euromonitor International's Coffee in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Fresh Coffee, Instant Coffee.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Coffee market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Coffee in Bulgaria
Euromonitor International
May 2011
List of Contents and Tables
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Coffee Machine Sales: 2003-2009
Table 2 Retail Sales of Coffee by Category: Volume 2005-2010
Table 3 Retail Sales of Coffee by Category: Value 2005-2010
Table 4 Retail Sales of Coffee by Category: % Volume Growth 2005-2010
Table 5 Retail Sales of Coffee by Category: % Value Growth 2005-2010
Table 6 Fresh Ground Coffee: Standard Vs Pods 2005-2010
Table 7 Coffee Company Shares by Retail Value 2006-2010
Table 8 Coffee Brand Shares by Retail Value 2007-2010
Table 9 Forecast Retail Sales of Coffee by Category: Volume 2010-2015
Table 10 Forecast Retail Sales of Coffee by Category: Value 2010-2015
Table 11 Forecast Retail Sales of Coffee by Category: % Volume Growth 2010-2015
Table 12 Forecast Retail Sales of Coffee by Category: % Value Growth 2010-2015
Table 13 Fresh Ground Coffee: Forecast Standard Vs Pods 2010-2015
Balkam Ad in Hot Drinks (bulgaria)
Strategic Direction
Key Facts
Summary 1 Balkam AD: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Balkam AD: Competitive Position 2010
Executive Summary
Hot Drinks Return To Growth
Economic Crisis Leaves A Profound Mark on the Performance of Hot Drinks
Demand for Cheaper Products Favours Multinational and Economy Brands
the Off-trade Channel Grows in Importance As the Economy Slows Down
Volume Growth Is Expected To Return in the Forecast Period
Key Trends and Developments
Economic Downturn Slowed Hot Drinks Growth and Affects All Categories
Globalisation and Westernisation of Hot Drinking Habits Creates Diversity
Manufacturers Tailor Product Features To Suit Changing Demographic Factors
Macroeconomic Factors Impact the Expansion Pace of the Modern Retail Trade
Innovative Strategies Bound To Strengthen the Market Leaders Position
Market Indicators
Table 14 Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2005-2010
Table 15 Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2005-2010
Table 16 Retail Sales of Hot Drinks by Category: Volume 2005-2010
Table 17 Retail Sales of Hot Drinks by Category: Value 2005-2010
Table 18 Retail Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 19 Retail Sales of Hot Drinks by Category: % Value Growth 2005-2010
Table 20 Foodservice Sales of Hot Drinks by Category: Volume 2005-2010
Table 21 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2005-2010
Table 22 Total Sales of Hot Drinks by Category: Total Volume 2005-2010
Table 23 Total Sales of Hot Drinks by Category: % Total Volume Growth 2005-2010
Table 24 Hot Drinks Company Shares by Retail Value 2006-2010
Table 25 Hot Drinks Brand Shares by Retail Value 2007-2010
Table 26 Sales of Hot Drinks by Distribution Format: % Analysis 2005-2010
Table 27 Sales of Hot Drinks by Category and Distribution Format: % Analysis 2010
Table 28 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Breakdown 2010-2015
Table 29 Forecast Retail Vs Foodservice Sales of Hot Drinks: % Volume Growth 2010-2015
Table 30 Forecast Retail Sales of Hot Drinks by Category: Volume 2010-2015
Table 31 Forecast Retail Sales of Hot Drinks by Category: Value 2010-2015
Table 32 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 33 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2010-2015
Table 34 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2010-2015
Table 35 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2010-2015
Table 36 Forecast Total Sales of Hot Drinks by Category: Total Volume 2010-2015
Table 37 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2010-2015
Appendix
Published Data Comparisons
Definitions
Summary 3 Research Sources
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