Carbonates in Bulgaria

Date: February 14, 2017
Pages: 33
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: CE6D9970F72EN
Leaflet:

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Carbonates in Bulgaria
During 2016, the leading players in carbonates in Bulgaria, Coca-Cola and Quadrant Beverages, were very active in their promotional and marketing campaigns, which were football-themed with the UEFA Euro 2016 tournament held during the summer. Coca-Cola HBC refreshed its signature brand Coca-Cola in 2016, introducing the new 750ml recycled glass bottle, with this launch supported by an innovative marketing campaign called Return.

Euromonitor International's Carbonates in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Cola Carbonates, Non-Cola Carbonates.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Carbonates market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Off-trade vs On-trade Sales of Carbonates: Volume 2011-2016
  Table 2 Off-trade vs On-trade Sales of Carbonates: Value 2011-2016
  Table 3 Off-trade vs On-trade Sales of Carbonates: % Volume Growth 2011-2016
  Table 4 Off-trade vs On-trade Sales of Carbonates: % Value Growth 2011-2016
  Table 5 Off-trade Sales of Carbonates by Category: Volume 2011-2016
  Table 6 Off-trade Sales of Carbonates by Category: Value 2011-2016
  Table 7 Off-trade Sales of Carbonates by Category: % Volume Growth 2011-2016
  Table 8 Off-trade Sales of Carbonates by Category: % Value Growth 2011-2016
  Table 9 Total Sales of Carbonates by Fountain On-trade: Volume 2011-2016
  Table 10 Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2011-2016
  Table 11 NBO Company Shares of Off-trade Carbonates: % Volume 2012-2016
  Table 12 LBN Brand Shares of Off-trade Carbonates: % Volume 2013-2016
  Table 13 NBO Company Shares of Off-trade Carbonates: % Value 2012-2016
  Table 14 LBN Brand Shares of Off-trade Carbonates: % Value 2013-2016
  Table 15 Forecast Off-trade Sales of Carbonates by Category: Volume 2016-2021
  Table 16 Forecast Off-trade Sales of Carbonates by Category: Value 2016-2021
  Table 17 Forecast Off-trade Sales of Carbonates by Category: % Volume Growth 2016-2021
  Table 18 Forecast Off-trade Sales of Carbonates by Category: % Value Growth 2016-2021
  Table 19 Forecast Total Sales of Carbonates by Fountain On-trade: Volume 2016-2021
  Table 20 Forecast Total Sales of Carbonates by Fountain On-trade: % Volume Growth 2016-2021
Devin Ad in Soft Drinks (bulgaria)
Strategic Direction
Key Facts
  Summary 1 Devin AD: Key Facts
  Summary 2 Devin AD: Operational Indicators
Competitive Positioning
  Summary 3 Devin AD: Competitive Position 2016
Nova Trade Ood in Soft Drinks (bulgaria)
Strategic Direction
Key Facts
  Summary 4 Nova Trade OOD: Key Facts
  Summary 5 Nova Trade OOD: Operational Indicators
Competitive Positioning
  Summary 6 Nova Trade OOD: Competitive Position 2016
Quadrant Beverages Ad in Soft Drinks (bulgaria)
Strategic Direction
Key Facts
  Summary 7 Quadrant Beverages AD: Key Facts
  Summary 8 Quadrant Beverages AD: Operational Indicators
Competitive Positioning
  Summary 9 Quadrant Beverages AD: Competitive Position 2016
Executive Summary
Growth in Soft Drinks Exceeds Expectations
Bottled Water Is the Most Dynamic Soft Drinks Category
Strong Tourist Season Boosts On-trade Sales and On-the-go Consumption
Soft Drinks Players Gearing Up for Sustainable Growth the Outlook Remains Positive for the Bulgarian Soft Drinks Market
Key Trends and Developments
Narrow Customisation and Focus on Functionality
Concentrates Underperforms Towards the End of the Review Period
Juice Is Increasingly A Category Focused on the Younger Consumer Segment
Market Data
  Table 21 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
  Table 22 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
  Table 23 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
  Table 24 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
  Table 25 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
  Table 26 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
  Table 27 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
  Table 28 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
  Table 29 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
  Table 30 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
  Table 31 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
  Table 32 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
  Table 33 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
  Table 34 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
  Table 35 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
  Table 36 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
  Table 37 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
  Table 38 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
  Table 39 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
  Table 40 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
  Table 41 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
  Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
  Table 43 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
  Table 44 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
  Table 45 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
  Table 46 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
  Table 47 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
  Table 48 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
  Table 49 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
  Table 50 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
  Table 51 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Bulgaria
Sources
  Summary 10 Research Sources












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