Bottled Water in Turkey

Date: February 16, 2017
Pages: 32
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: B54A368BF16EN
Leaflet:

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Bottled Water in Turkey
In 2016, retail volume sales of bottled water continued to increase as a result of the low quality of the tap water in urban areas specifically, but also increasingly in rural areas, as many villages and small towns in the country no longer had access to spring water. This situation increased the demand for bottled water to drink and cook with at home. Still water is the main beverage in the country, and among other uses it is consumed alongside meals.

Euromonitor International's Bottled Water in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2012-2016), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Carbonated Bottled Water, Flavoured Bottled Water, Functional Bottled Water, Still Bottled Water.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Bottled Water market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Off-trade Sales of Bottled Water by Category: Volume 2011-2016
  Table 2 Off-trade Sales of Bottled Water by Category: Value 2011-2016
  Table 3 Off-trade Sales of Bottled Water by Category: % Volume Growth 2011-2016
  Table 4 Off-trade Sales of Bottled Water by Category: % Value Growth 2011-2016
  Table 5 NBO Company Shares of Off-trade Bottled Water: % Volume 2012-2016
  Table 6 LBN Brand Shares of Off-trade Bottled Water: % Volume 2013-2016
  Table 7 NBO Company Shares of Off-trade Bottled Water: % Value 2012-2016
  Table 8 LBN Brand Shares of Off-trade Bottled Water: % Value 2013-2016
  Table 9 Forecast Off-trade Sales of Bottled Water by Category: Volume 2016-2021
  Table 10 Forecast Off-trade Sales of Bottled Water by Category: Value 2016-2021
  Table 11 Forecast Off-trade Sales of Bottled Water by Category: % Volume Growth 2016-2021
  Table 12 Forecast Off-trade Sales of Bottled Water by Category: % Value Growth 2016-2021
Aroma Bursa Meyva Sulari Ve Gida San As in Soft Drinks (turkey)
Strategic Direction
Key Facts
  Summary 1 Aroma Bursa Meyva Sulari ve Gida San as: Key Facts
Competitive Positioning
  Summary 2 Aroma Bursa Meyva Sulari ve Gida San as: Competitive Position 2016
Yildiz Holding As in Soft Drinks (turkey)
Strategic Direction
Key Facts
  Summary 3 Yildiz Holding AS: Key Facts
Competitive Positioning
  Summary 4 Yildiz Holding AS: Competitive Position 2016
Executive Summary
Soft Drinks Registers Double-digit Value Growth in 2016
Political Chaos in the Country Leads To A Slowdown in On-trade Volume Growth in 2016
Coca-Cola Icecek Is the Leading Player in Soft Drinks
New Product Developments Focus on Flavour and Packaging Differentiation
Soft Drinks Is Expected To Demonstrate Positive Constant Value Growth by 2021
Key Trends and Developments the Increase in the Average Unit Price Stimulates the Value Growth of Soft Drinks in 2016
On-trade Sales of Soft Drinks Are Affected by Political Conflicts in the Country in 2016
Increasing Shift Towards Health and Wellness Products
Market Data
  Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2011-2016
  Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2011-2016
  Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2011-2016
  Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2011-2016
  Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2016
  Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2016
  Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2016
  Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2016
  Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2011-2016
  Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2011-2016
  Table 23 Off-trade Sales of Soft Drinks by Category: Value 2011-2016
  Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2011-2016
  Table 25 Total Sales of Soft Drinks by Fountain On-trade: Volume 2011-2016
  Table 26 Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2011-2016
  Table 27 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2012-2016
  Table 28 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2013-2016
  Table 29 NBO Company Shares of Off-trade Soft Drinks: % Value 2012-2016
  Table 30 LBN Brand Shares of Off-trade Soft Drinks: % Value 2013-2016
  Table 31 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2011-2016
  Table 32 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2011-2016
  Table 33 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2016
  Table 34 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2016-2021
  Table 35 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2016-2021
  Table 36 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2016-2021
  Table 37 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2016-2021
  Table 38 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2016-2021
  Table 39 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2016-2021
  Table 40 Forecast Off-trade Sales of Soft Drinks by Category: Value 2016-2021
  Table 41 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2016-2021
  Table 42 Forecast Total Sales of Soft Drinks by Fountain On-trade: Volume 2016-2021
  Table 43 Forecast Total Sales of Soft Drinks by Fountain On-trade: % Volume Growth 2016-2021
Appendix
Fountain Sales in Turkey
Trends
Definitions
Sources
  Summary 5 Research Sources












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