Associated British Foods PLC (ABF) in Hot Drinks (World)

April 2013 | 43 pages | ID: ADD96A5117DEN
Euromonitor International Ltd

Abstracts

Associated British Foods Plc appears to be more dynamic in exploring opportunity beyond its comfort zone and this is reflected in its continuous expansion in malt-based drinks in Brazil and the introduction of Ovaltine into India. The company however relies mainly on an organic growth strategy and has made no major acquisition for its hot drinks business in recent years. ABF is happy to see the strong growth of tea pods in the US but it should be aware of Nestle’s aspiration for premium tea.

Euromonitor International’s Associated British Foods PLC (ABF) in Hot Drinks (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Hot Drinks industry. The report examines company shares by region and sector, product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Hot Drinks market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Associated British Foods PLC (ABF) in Hot Drinks (World)
Euromonitor International
April 2013
Scope of the Report
Strategic Evaluation
Competitive Positioning
Market Assessment
Tea Growth Opportunities
Other Hot Drinks Growth Opportunities
Brand strategy
Brand Strategy
Operations
Recommendations