Sun Care in Italy

Date: April 26, 2016
Pages: 25
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S72FA847A0EEN
Leaflet:

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During 2014 unexpected and prolonged bad weather during the spring and summer adversely impacted the performance of the sun care category. However, better weather in 2015, coupled with signs of economic recovery and improving consumer spending power, resulted in an turnaround in performance, with an increase of 5% in current value terms. Improved economic conditions were underpinned by growing consumer awareness of the health impact of exposure to the sun without adequate protection.

Euromonitor International's Sun Care in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Adult Sun Care, Baby and Child-specific Sun Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Sun Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Category Data
  Table 1 Sales of Sun Care by Category: Value 2010-2015
  Table 2 Sales of Sun Care by Category: % Value Growth 2010-2015
  Table 3 NBO Company Shares of Sun Care: % Value 2011-2015
  Table 4 LBN Brand Shares of Sun Care: % Value 2012-2015
  Table 5 LBN Brand Shares of Premium Sun Care: % Value 2012-2015
  Table 6 Forecast Sales of Sun Care by Category: Value 2015-2020
  Table 7 Forecast Sales of Sun Care by Category: % Value Growth 2015-2020
Beiersdorf SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
  Summary 1 Beiersdorf SpA: Key Facts
Competitive Positioning
  Summary 2 Beiersdorf SpA: Competitive Position 2015
L'Oreal Italiana Saipo SpA in Beauty and Personal Care (italy)
Strategic Direction
Key Facts
  Summary 3 L'Oreal Italiana Saipo SpA: Key Facts
  Summary 4 L'Oreal Italiana Saipo SpA: Operational Indicators
Competitive Positioning
  Summary 5 L'Oreal Italiana Saipo SpA: Competitive Position 2015
Executive Summary
Continued Gradual Improvement in Market Performance
Rising Confidence and Health Awareness Contribute To Growth of Some Categories
Multinationals Valued for Quality, But Private Label Products See Gains
Designer Brands Focus on Beauty Presence
Gradually Improving Economy and Spending Power To Underpin Future Performance
Key Trends and Developments
Consumers Seek Convenience and Functionality at Competitive Prices
Male Consumers Represent Strong Potential Target Group
Consumers Seek Omni-channel Strategy
Outlook
Market Data
  Table 8 Sales of Beauty and Personal Care by Category: Value 2010-2015
  Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 10 Sales of Premium Beauty and Personal Care by Category: Value 2010-2015
  Table 11 Sales of Premium Beauty and Personal Care by Category: % Value Growth 2010-2015
  Table 12 GBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 13 NBO Company Shares of Beauty and Personal Care: % Value 2011-2015
  Table 14 LBN Brand Shares of Beauty and Personal Care: % Value 2012-2015
  Table 15 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2010-2015
  Table 16 Distribution of Beauty and Personal Care by Format: % Value 2010-2015
  Table 17 Distribution of Beauty and Personal Care by Format and Category: % Value 2015
  Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2015-2020
  Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2015-2020
  Table 20 Forecast Sales of Premium Beauty and Personal Care by Category: Value 2015-2020
  Table 21 Forecast Sales of Premium Beauty and Personal Care by Category: % Value Growth 2015-2020
Sources
  Summary 6 Research Sources
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