Hair Care in Ecuador

Date: May 11, 2018
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: H30A988F7E4EN
Leaflet:

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During 2016 and 2017, hair care consumers consistently searched for ways to optimise their budgets and save money on their daily purchases. Therefore, during the last two years of the review period, the increasing presence of low-priced products was more evident, especially among standard shampoo, where consumers can now find doypack packaging, with 1L and even 1-gallon presentations at supermarkets and pharmacy chains. In previous years, these types of presentations were not particularly popula...

Euromonitor International's Hair Care in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: 2-in-1 Products, Colourants, Conditioners and Treatments, Hair Loss Treatments, Perms and Relaxants, Salon Professional Hair Care, Shampoos, Styling Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Hair Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Higher Content Packaging Demanded by Low-income Consumers
Specific Value Products for Mid- and High-income Consumers
Mainstream Consumers Are Migrating From Salon To Home Hair Care
Competitive Landscape
Highly Fragmented Landscape Led by Procter & Gamble Brands
Salon Professional Hair Care Increasing in Popularity
Private Label Increases in Relevance; Standard Shampoo Dominated by Retail
Category Data
  Table 1 Sales of Hair Care by Category: Value 2012-2017
  Table 2 Sales of Hair Care by Category: % Value Growth 2012-2017
  Table 3 Sales of Hair Care by Premium vs Mass: % Value 2012-2017
  Table 4 NBO Company Shares of Hair Care: % Value 2013-2017
  Table 5 LBN Brand Shares of Hair Care: % Value 2014-2017
  Table 6 NBO Company Shares of Salon Professional Hair Care: % Value 2013-2017
  Table 7 LBN Brand Shares of Salon Professional Hair Care: % Value 2014-2017
  Table 8 LBN Brand Shares of Premium Hair Care: % Value 2014-2017
  Table 9 Forecast Sales of Hair Care by Category: Value 2017-2022
  Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2017-2022
  Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Executive Summary
Beauty and Personal Care Records Low Value Growth in 2017
Nesting Trend Influences Various Beauty and Personal Care Products
International Brands Lead Sales, Domestic Brands Increase Their Share
Multi-benefit and Natural Components Leading New Product Development Trends
Conservative Forecast Driven by Uncertain Future of Economic and Political Scenarios
Market Data
  Table 12 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 18 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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