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Fragrances in Home Care in Japan

October 2011 | 36 pages | ID: F2F01101C68EN
Euromonitor International Ltd

US$ 900.00

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In japanese home care, floral, especially rose fragrances, are popular. Fruit, citrus and other green fragrances, especially in combinations, are also common. In home care, the ideas evoked by fragrances are more important than the fragrance itself. Laundry care leads fragrance trends. Consumers demand long-lasting fragrances and manufacturers are focused on technologies that will make this possible.

Euromonitor International’s Fragrances in Home Care in Japan country reports offer a comprehensive overview of the flavour and fragrance markets, giving specific consideration to the unique market conditions of each focal country. It highlights the major drivers behind flavour and fragrance supply and demand and provides detailed analysis of individual flavours and fragrances and the product categories they are used in. It also examine national prospects, highlighting opportunities and challenges for flavour and fragrance usage

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fragrances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Introduction
Concept Drivers
Fragrance Volumes
Air Care
Laundry Care
Insecticides


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