Fragrances in Georgia

May 2023 | 20 pages | ID: F06F1862EBBEN
Euromonitor International Ltd

Abstracts

A return to social occasions and events drove retail volume sales of fragrances in 2022, encouraging consumption as consumers spent more time outside of the household, around friends and colleagues. The increasing number of tourists in 2022 also stimulated retail volume sales, especially for premium fragrances. There is a large number of Arab tourists who purchase premium beauty and personal care goods from Georgia, being able to obtain price points lower than in their countries.

Euromonitor International's Fragrances in Georgia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Fragrances market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

HAIR CARE IN GEORGIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Added value, including natural ingredients, boosts retail value growth
Salon professional hair care is challenged by rising price-sensitivity
Multinationals lead hair care, as Procter & Gamble Co retains its top spot
PROSPECTS AND OPPORTUNITIES
Busy lifestyles and a rise in social occasions drives growth in hair care
Competition between retailers expands the consumer base for hair care
Innovation focuses on natural ingredients to align with consumer demands
CATEGORY DATA
Table 1 Sales of Hair Care by Category: Value 2017-2022
Table 2 Sales of Hair Care by Category: % Value Growth 2017-2022
Table 3 Sales of Hair Care by Premium vs Mass: % Value 2017-2022
Table 4 NBO Company Shares of Hair Care: % Value 2018-2022
Table 5 LBN Brand Shares of Hair Care: % Value 2019-2022
Table 6 NBO Company Shares of Salon Professional Hair Care: % Value 2018-2022
Table 7 LBN Brand Shares of Salon Professional Hair Care: % Value 2019-2022
Table 8 LBN Brand Shares of Premium Hair Care: % Value 2019-2022
Table 9 Forecast Sales of Hair Care by Category: Value 2022-2027
Table 10 Forecast Sales of Hair Care by Category: % Value Growth 2022-2027
Table 11 Forecast Sales of Hair Care by Premium vs Mass: % Value 2022-2027
BEAUTY AND PERSONAL CARE IN GEORGIA
EXECUTIVE SUMMARY
Beauty and personal care in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
Table 17 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
Table 18 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
Table 19 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
Table 20 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources