Fragrances in Bulgaria

Date: May 22, 2018
Pages: 20
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: FAA45BC0FADEN
Leaflet:

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Niche premium fragrances enjoyed great popularity in the review period. Niche unisex fragrances like Amouage, Montale, Creed, Serge Lutens and Aqua di Parma benefitted strongly from the increased preference for exclusivity and authenticity as opposed to mainstream luxury brands. The rise of unisex fragrances follows the general trend towards consumers’ quest for authenticity and discovery. Unisex fragrances rarely target men or women, but focus on individuality and leave the choice with the cons...

Euromonitor International's Fragrances in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Mass Fragrances, Premium Fragrances.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Fragrances market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
New Growth Zone for Niche Fragrances
Oriental, Spicy Scents Continue To Dominate the Scent Spectrum in Men's Fragrances
Online Retailers in Fragrances Continue Struggle To Gain Consumer Trust
Competitive Landscape
L'oréal Bulgaria Experiences the Fastest Growth in Premium Fragrances
Orbico Bulgaria Takes Over Everet Sofia's Brand Portfolio in 2017
Direct Sellers Drive Growth in Mass Fragrances
Category Data
  Table 1 Sales of Fragrances by Category: Value 2012-2017
  Table 2 Sales of Fragrances by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Fragrances: % Value 2013-2017
  Table 4 LBN Brand Shares of Fragrances: % Value 2014-2017
  Table 5 LBN Brand Shares of Premium Men's Fragrances: % Value 2014-2017
  Table 6 LBN Brand Shares of Premium Women's Fragrances: % Value 2014-2017
  Table 7 Forecast Sales of Fragrances by Category: Value 2017-2022
  Table 8 Forecast Sales of Fragrances by Category: % Value Growth 2017-2022
Executive Summary
Stable Increase in Household Consumption in Bulgaria Benefits Beauty and Personal Care
Green Light for "green" Cosmetics
Concentration of Beauty and Personal Care Sales in Large Chained Retailers
Products Increasingly Tailored To Individual Personality and Dynamic Lifestyle of Urban Consumers
Digitalisation Trends Have Growing Impact in Beauty and Personal Care
Market Data
  Table 9 Sales of Beauty and Personal Care by Category: Value 2012-2017
  Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2012-2017
  Table 11 GBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 12 NBO Company Shares of Beauty and Personal Care: % Value 2013-2017
  Table 13 LBN Brand Shares of Beauty and Personal Care: % Value 2014-2017
  Table 14 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2012-2017
  Table 15 Distribution of Beauty and Personal Care by Format: % Value 2012-2017
  Table 16 Distribution of Beauty and Personal Care by Format and Category: % Value 2017
  Table 17 Forecast Sales of Beauty and Personal Care by Category: Value 2017-2022
  Table 18 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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